Sales Management for Start-ups and SMEs: Building an effective scalable sales organisation
Language: English
Published by Routledge, 2024
- First Edition
- Softcover
- New
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
AbeBooks seller since February 27, 2001
Condition: New
£ 58.05
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Add to basketItem description from seller
2024. 1st Edition. paperback. . . . . .
Seller Inventory # V9781032583259
- Title
- Sales Management for Start-ups and SMEs: Building an effective scalable sales organisation
- Author
- Hirst Anderson
- Publisher
- Routledge
- Publication year
- 2024
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1032583258
- ISBN 13
- 9781032583259
- Edition
- 1st Edition
Managers and entrepreneurs know they have a great product or service - but they may not know how best to sell it.
Useful for nearly any sector or industry, this book is a thoroughly practical guide on how to build an excellent sales organisation, brick by brick. Creating an effective sales organisation is a challenge for many businesses, and it’s easy to waste resources on ineffective approaches. Many MBA and executive education programmes do not cover sales management in any depth. Filling this knowledge gap, this guide will help readers to create their own unique high-performing sales organisation that fits their product and market environment. Evidence-based and field-tested, it will gives answers to critical questions, including:
- Which sales process should we use?
- How do we recruit, retain and inspire our sales team?
- What should we measure, and how should we manage it?
- What do great sales managers do?
Rich with case studies from the author’s 25 years of sales consulting experience, this book will appeal to a wide variety of managers and entrepreneurs who wrestle with the question “How do I grow my business?” from sales directors to start-up founders to MBA students.
"Synopsis" may belong to another edition of this title.
About the Author
Anderson Hirst has worked with over 300 international clients over 25 years as a consultant and trainer in sales. With an MBA focusing on sales, behaviour and change themes, he brings a unique evidence-based discipline to his work, demystifying the black box of sales for clients. Today, he is actively involved in working with start-ups and SMEs to help them design and implement effective B2B sales strategies for growth.
"About the title" may belong to another edition of this title.
Kennys Bookshop and Art Galleries Ltd.
Galway, GY, Ireland
AbeBooks seller since February 27, 2001
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