THE ROAD TO FITZROVIA Part Of A Life

Language: English

Published by Pici Publishing, London, 2021

0992893224 / 9780992893224

  • First Edition
  • Hardcover
  • New
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Seller: Dodman Books, Morston, United KingdomDodman Books

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Hardcover

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Item description from seller

Newly published memoir by leading PR man Roger Jupe. "This memoir is as much a story of Britain in the second half of the 20th century as it is about how one of the country’s first baby boomers found a future in that curious fringe of the London’s West End which is Fitzrovia. "The swinging 60s, the 70s and 80s were the best of times for some and the worst of times for others. The book tells the story of an innocent entering the world of public relations and marketing when these disciplines were in their infancy, when morals and attitudes in a warily conservative nation were in flux. Consumerism was growing at speed and there was a wave of innovation and experimentation. The use of planned communication by businesses was coming of age after the Second World War. Computers and mobile phones were a bulky rarity, data driven digital marketing and social media had yet to be invented. "It was growing up during rationing with a father who was an expert in making sausages, then working in his early teens in a hotel kitchen that paved the way for the authors life-long involvement in the food industry. From an early baptism of fire in crises PR to staging major publicity coups in everything from the aircraft industry to the art world his early life was peppered with memorable encounters and influences that are vividly, humorously preserved. Along the way an incomparable cast of characters shape his story, from authors such as Sir Arthur Conan Doyle and AA Milne to the pop stars Buddy Holly and Brian Jones, from Fanny Cradock, one of the first tv cooks, to future culinary stars such as Prue Leith, from porn king Paul Raymond to US President Gerald Ford." Roger Jupe’s autobiographical novel is a fascinating insight into the people, personalities and businesses that helped shaped the future for this leading exponent of marketing PR during a time of unprecedented change in British society. 8vo. 216pp. New.…

Seller Inventory # 008873

Title
THE ROAD TO FITZROVIA Part Of A Life
Author
Roger Jupe
Publisher
Pici Publishing, London
Publication year
2021
Condition
New
Dust jacket
New
Binding
Hardcover
Language
English
ISBN 10
0992893224
ISBN 13
9780992893224
Edition
1st Edition
Printing
1st Printing
Dimensions
8vo - over 7¾ - 9¾" tall
Seller catalogs
Biography, Business

Dodman Books

Morston, United Kingdom

5-star seller

AbeBooks seller since February 10, 2014

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Shipping rates from United Kingdom to U.S.A.

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Store description

Formerly known as Journobooks, our original speciality was books about journalism, journalists, newspapers, magazines and other media (hence the old name) and we still have a great stock of hard-to-find books in that field. Over time we have added a wide variety of other collectible gems some of which we sell on behalf of the charity Friends of Morston Church (reg.1099831). Our goal is to offer the best value for money on Abebooks, ie. the lowest price for the condition of the book. We love buying and selling books, so will try to make your buying experience as easy and pleasant as possible.…

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Media and General, Architecture, Archaeology, Art

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Seller's business information

Morston Marketing Ltd

Morston Barn, Binham Lane
Morston, United Kingdom NR25 7AA