The Principles of Product Development Flow : Second Generation Lean Product Development

Reinertsen, Donald G.

ISBN 10: 1935401009 / ISBN 13: 9781935401001

Published by Celeritas Pub, 2012

About this Item

Used book that is in almost brand-new condition.

Seller Inventory # 50491275-6

Bibliographic Details

• Title: The Principles of Product Development Flow : Second Generation Lean Product Development
• Publisher: Celeritas Pub
• Publication Date: 2012
• Language: English
• ISBN 10: 1935401009
• ISBN 13: 9781935401001
• Binding: Hardcover
• Edition: 1st Edition.
• Condition: As New

About this title

Synopsis

"...the dominant paradigm for managing product development is wrong. Not just a little wrong, but wrong to its very core." So begins Reinertsen in his meticulous examination of today's product development practices. He carefully explains why invisible and unmanaged queues are the underlying root cause of poor product development performance. He shows why these queues form and how they undermine the speed, quality, and efficiency in product development.

Then, he provides a roadmap for changing this. The book provides a well-organized set of 175 underlying principles in eight major areas. He shows you practical methods to:

• Improve economic decisions
• Manage queues
• Reduce batch size
• Apply WIP constraints
• Accelerate feedback
• Manage flows in the presence of variability
• Decentralize control

The Principles of Product Development Flow will forever change the way you think about product development. Reinertsen starts with the ideas of lean manufacturing but goes far beyond them, drawing upon ideas from telecommunications networks, transportation systems, computer operating systems and military doctrine. He combines a lucid explanation of the science behind flow with a rich set of practical approaches. This is another landmark book by one of the foremost experts on product development.

About the Author

For 30 years, Don Reinertsen has been a thought leader in the field of product development. In 1983, while a consultant at McKinsey & Co., he wrote the landmark article in Electronic Business magazine that first quantified the financial value of development speed. In 1985, he coined the term Fuzzy Front End to describe the earliest stage of product development. In 1991, he wrote the first article showing how queueing theory could be practically applied to product development.

His 1991 book, Developing Products in Half the Time, coauthored with Preston Smith, is a product development classic. His 1997 book, Managing the Design Factory, was the first book to describe how the principles of Just-in-Time manufacturing could be applied to product development. In the 12 years since this book appeared, this approach has become known as lean product development. For 15 years, Don taught executive courses on product development at California Institute of Technology. He currently teaches public seminars throughout the world.