Thinking Methodologically: Basic Principles of Social Research Design focuses on the underlying logic of social research and encourages students to understand research methods as a way of thinking. The book provides an overview of the basic principles of social research, including the foundations of research (data, concepts, theory), the characteristics of research questions, the importance of literature reviews, measurement (conceptualization and operationalization), data generation techniques (experiments, surveys, interviews, observation, document analysis) and sampling. Relationships among these components of research are stressed, and the repeated, explicit lesson throughout these pages is that it is not possible to argue that one or another form of research is �better� than any other and that good researchers understand the differences among�and appreciate the capabilities of�different tools.

Review:

Methodological Thinking is a highly accessible, practical guide to the often-intimidating process of designing a research project. An excellent starting point for an undergraduate course in social research fundamentals, full of useful examples and uncomplicated explanations of the starting stages of the research process.

(Adam Driscoll)

This concise, approachable book with clear examples from published articles is a useful supplement to long, detailed, technical methodology texts that students sometimes find overwhelming and inaccessible.

(Tracy L. Johns)

The second edition of Methodological Thinking has only improved upon the first edition, by focusing more attention on critical issues related to sampling and ethics, along with a broader examination of the epistemology underlying social science research. This book is useful as a “go-to” reference on designing social science research and is excellent as a primary text at all levels of college.

(Todd L. Matthews)

Methodological Thinking helps students move past their preconceptions of research to critically engage in research design while enhancing skills that will help them evaluate information in their daily lives.

(Joseph V. Ross)

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