Marketing and Client Relations for Interior Designers
Language: English
Published by John Wiley and Sons Ltd, 2008
- First Edition
- Hardcover
- New

Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
AbeBooks seller since February 27, 2001
Condition: New
£ 81.41
Quantity: Over 20 available
Add to basketItem description from seller
This book is focused on marketing and promoting an interior design practice. Client relations tips are described, as well as the process and importance of branding an interior design practice. Num Pages: 288 pages, Illustrations. BIC Classification: AMR; KJS. Category: (P) Professional & Vocational. Dimension: 237 x 165 x 23. Weight in Grams: 650. . 2008. 1st Edition. Hardcover. . . . .
Seller Inventory # V9780470260487
- Title
- Marketing and Client Relations for Interior Designers
- Author
- Mary V. Knackstedt
- Publisher
- John Wiley and Sons Ltd
- Publication year
- 2008
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0470260483
- ISBN 13
- 9780470260487
- Edition
- 1st Edition
for interior designers
To be a successful interior designer, it's essential to market yourself and your firm effectively. A must-read for interior designers establishing a client base, as well as for seasoned interior designers aiming to grow their businesses, Marketing and Client Relations for Interior Designers offers valuable tips on enhancing client relations and building lasting relationships for a growing practice.
This step-by-step manual helps you design the marketing program that best fits your unique practice and provides helpful business forms to help keep you on target, including staff questionnaires, planning guides, and design services outlines.
With insight, simplicity, and uncommon sense, industry expert and authorMary Knackstedt guides design professionals through all aspects of promoting a design business, including how to:
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Design specialized promotional resources, market research, and personal interactions
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Establish a company profile that attracts clients
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Find clients who are most likely to want your services
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Budget marketing efforts accurately to avoid unnecessary expenses
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Handle complaints diplomatically and with minimum problems
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Build a better relationship with clients
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Create proper contracts and letters of agreement
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Set prices that are appropriate for your services
Brimming with examples and proven strategies from successful, highly profitable firms that make it easy to apply the book's marketing techniques to your own business, Marketing and Client Relations for Interior Designers is your design firm's guide for business development, successfully marketing its services and maintaining long-term customer relationships.
"Synopsis" may belong to another edition of this title.
About the Author
Mary V. Knackstedt, FASID, FIIDA, is president and founder of Knackstedt, Inc., of Harrisburg, Pennsylvania, and New York. She is an interior designer, furnituredesigner, consultant, and lecturer, and has taught interior design business practices at Harvard's Graduate School of Design for more than ten years. Knackstedt heads the Designers' Business Forum, a program dedicated to raising the level of interior design firms.
ALSO BY Mary V. Knackstedt, Published by Wiley:
The Interior Design Business Handbook: A Complete Guide to Profitability, Fourth Edition
"About the title" may belong to another edition of this title.
Kennys Bookshop and Art Galleries Ltd.
Galway, GY, Ireland
AbeBooks seller since February 27, 2001
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Kennys.ie is the largest exporter of books from Ireland currently exporting to approximately 100 countries around the world. Kennys Bookshop houses hundreds of thousands of books and specialises in collection development and library services, supplying booksellers and state and university libraries on a global scale including the U.S.A.,Japan and Europe. Kennys.ie is Ireland's Largest Online Bookshop.
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