Magazine Editing : In Print and Online

Morrish, John

ISBN 10: 0415136725 / ISBN 13: 9780415136723

Published by Taylor & Francis Group, 1996

About this Item

Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.

Seller Inventory # GRP10549464

Bibliographic Details

• Title: Magazine Editing : In Print and Online
• Publisher: Taylor & Francis Group
• Publication Date: 1996
• Language: English
• ISBN 10: 0415136725
• ISBN 13: 9780415136723
• Binding: Soft cover
• Edition: 1st Edition.
• Condition: Very Good

About this title

Synopsis

This text examines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed for this book. Approaching the editorial role from a practical perspective, this book provides advice on such areas as: becoming an editor; working with publishers; creating a successful editorial strategy; managing the editorial team; design and production issues; drawing up an editorial budget; the legal framework; new technology and on-line publishing. John Morrish's book should serve as both an introduction to aspiring or newly-appointed editors and also as a source of information to those who have more experience. It will be of use to those working on a range of publications including consumer and trade titles, weeklies and monthlies, advertising and circulation-driven titles.