THE METHOD METHOD : 7 OBSESSIONS THAT HELPED OUR SCRAPPY START-UP TURN AN INDUSTRY UPSIDE DOWN (INSCRIBED)
Ryan, Eric and Adam Lowry, (with Lucas Conley)
Language: English
Published by Portfolio, New York, 2011
- First Edition
- Hardcover
- Used
Seller: Blackwood Bookhouse; Joe Pettit Jr., Bookseller, Eugene, OR, U.S.A.Blackwood Bookhouse; Joe Pettit Jr., Bookseller
AbeBooks seller since September 22, 2022
Condition: Used - Very good
£ 7.70
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Add to basketItem description from seller
New York; Portfolio, 2011 First edition. 9 1/4 x 6 1/4 inches: pp. xiv, 256. Illustrated jacket with white and grey lettering. White lettering on lilac-colored spine of white boards. 256 pp with index. INSCRIBED BY AUTHOR to front free endpaper. Top and bottom corners nudged. Jacket has light edgewear, creasing. Text is unmarked. Binding tight. The authors show what happens when giants realize that some scrappy start-up is daring to do things not only differently but better. This is the story of how that scrappy startup revolutionized the way we clean.
Seller Inventory # 670
- Title
- THE METHOD METHOD : 7 OBSESSIONS THAT HELPED OUR SCRAPPY START-UP TURN AN INDUSTRY UPSIDE DOWN (INSCRIBED)
- Author
- Ryan, Eric and Adam Lowry, (with Lucas Conley)
- Publisher
- Portfolio, New York
- Publication year
- 2011
- Condition
- Very Good
- Dust jacket
- Very good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1591843995
- ISBN 13
- 9781591843993
- Edition
- First Edition.
- Seller catalogs
- BUSINESS
Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever.
Ryan and Lowry obsess over seven principles at the heart of Method's business philosophy, including:
*Kick Ass at Fast: Use small size to your advantage; by bringing innovations to market faster, you can stay out in front of larger rivals.
*Inspire Advocates: Rather than getting caught up in costly battles for market share, foster deeper relationships with fewer customers in pursuit of greater wallet share.
*Win on Product Experience: Beyond satisfying your customers' rational needs, design experiences for them.
The Method Method is an irreverent, candid, firsthand case study. Readers will learn how today's consumers behave, how today's companies compete, and how both groups are acting together to drive profound global change.
"Synopsis" may belong to another edition of this title.
About the Author
Adam Lowry is the cofounder of Method Products, a multimillion-dollar brand of environmentally friendly home-care products. Originally from Detroit, Lowry attended Stanford University to study chemical engineering and environmental science. Prior to going into business with childhood friend Eric Ryan, Lowry worked in climate research. He now lives in San Fransisco.
Lucas Conley is a journalist, an attorney, and an author. He holds degrees from the University of Arizona and the University of New Mexico School of Law and has appeared in a variety of publications, including Fast Company, the Boston Globe, the Huffington Post, and ESPN: The Magazine. He is the author of OBD: Obsessive Branding Disorder. He lives with his wife in Santa Fe, New Mexico.
"About the title" may belong to another edition of this title.
Blackwood Bookhouse; Joe Pettit Jr., Bookseller
Eugene, OR, U.S.A.
AbeBooks seller since September 22, 2022
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| Item | 5 to 14 business days | 3 to 6 business days |
|---|---|---|
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Housing over 30 years of bookselling experience within its virtual walls, Blackwood Bookhouse is a purveyor of quality used and rare books, committed to bringing you the finest products in tandem with superior customer service. We have a particular interest in fantasy, science fiction, horror, music, film, metaphysics, and general literary titles.
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Science Fiction, Metaphysics, Mystery, Film, Music, Horror, FantasySeller's business information
Blackwood Bookhouse; Joe Pettit Jr., Bookseller
OR, U.S.A.
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