Idea Index kick-started a revolution in graphic design books, unique in size, feel—and most important—wealth of ideas. Layout Index is the next step, a compendium of layout idea-generators that will help designers explore multiple possibilities for visual treatments each time they turn the page. The visual and textual suggestions are divided into eight major areas, including newsletters, flyers, posters, brochures, advertising, stationery, page layout, and Web pages.

Synopsis:

Don't let size fool you! This pocket-sized compendium of layout idea generators will help designers of every skill level explore multiple possibilities for visual treatments each time they turn the page. The visual and textual suggestions are divided into seven major areas, including newsletters, flyers, posters, brochures, advertising, stationary and web pages. Each of these examples is designed to inspire effective solutions in the viewer's mind, rather than simply give specific answers to design problems. The tone and temperament of the design problems, as well as their solutions, vary from traditional to cutting-edge, from corporate to crazy. As with Idea Index (over 15,000 sold since its April 2000 release), designers will learn to solve their design problems, produce fantastic work and become better, more creative thinkers.

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