Innovative Business Strategies: In the Era of Digital Transformation
Language: English
Published by Routledge, 2026
- First Edition
- Hardcover
- New
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
AbeBooks seller since February 27, 2001
Condition: New
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Add to basketItem description from seller
2026. 1st Edition. hardcover. . . . . .
Seller Inventory # V9781041234326
- Title
- Innovative Business Strategies: In the Era of Digital Transformation
- Author
- Kabus, Judyta
- Publisher
- Routledge
- Publication year
- 2026
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1041234325
- ISBN 13
- 9781041234326
- Edition
- 1st Edition
The book explores how technology is transforming business operations and organizational management. To thrive in the digital world, companies need to be flexible, forward-thinking, and above all, human-centered. The book examines four key areas for attaining these goals:
- Traditional management approaches are insufficient in today’s digital landscape. Companies must adopt innovative management models incorporating artificial intelligence, big data, and digital platforms to maintain competitiveness. These technologies enable process automation and data-driven decision-making, though implementation faces challenges including high costs and resistance to change.
- Sustainable innovation is a strategic necessity rather than a voluntary action. This dual-externality innovation type requires balancing environmental protection with enterprise competitiveness, demanding both internal management changes and external stakeholder engagement.
- Corporate finance should evolve beyond traditional profit optimization, incorporating digitization, sustainability, and decision psychology. Modern financial management requires adaptability to dynamic market conditions while considering broader strategic implications.
- Humanoid robots are a growing presence in enterprises. There should be a focus on human-centric, ethical implementation approaches that augment rather than replace human capabilities while addressing privacy, bias, and accountability concerns.
Business management today is as much about understanding technology as it is about making thoughtful and ethically sound choices. This book shows a way for organizations to remain effective by building strategies based on clarity, responsibility, and respect for the people involved, both within and outside the organization.
"Synopsis" may belong to another edition of this title.
About the Author
Dr Judyta Kabus is an assistant professor at Jan Długosz University, Częstochowa, Poland.
Dr. Joanna Antczak is an assistant professor at the Jarosław Dąbrowski Military University of Technology in Warsaw.
Dr. Ida Skubis is an assistant professor at the Silesian University of Technology, Poland.
Dr. Monika Zajkowska is an assistant professor at the Warsaw School of Economics, College of Management and Finance.
"About the title" may belong to another edition of this title.
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