Herbert Leupin : Poster Collection 28 (German/English)

Language: English

Published by Lars Müller Publishers / Museum für Gestaltung Zürich, 2016

3037785063 / 9783037785065

  • First Edition
  • Softcover
  • Used
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Seller: Antiquariat UEBUE, Zürich, SwitzerlandAntiquariat UEBUE

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Softcover

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Item description from seller

Z : 16,5 x 24 cm, 6 ½ x 9 ½ in, 80 Seiten/pages, 90 Abbildungen/illustrations - Marking the centenary of his birth, the Poster Collection series devotes its 28th edition to the iconic Swiss poster designer Herbert Leupin (1916 1999). Primarily conceiving posters for consumer goods, Leupin created advertising for products as diverse as the soft drink Pepita, charcuterie from Grossmetzgerei Bell, and Roth-Händle cigarettes. He helped these and many other companies develop their own brand identity and a recognizable presence in public space. In doing so, he struck the right balance between old-school artist s posters and a methodology for a successful publicity strategy and thus bridged the increasingly wide divide between art, graphic design, and advertising.

Seller Inventory # ABE-1611073705080

Title
Herbert Leupin : Poster Collection 28 (German/English)
Author
Edited by Bettina Richter. With an essay by Hermann Strittmatter
Publisher
Lars Müller Publishers / Museum für Gestaltung Zürich
Publication year
2016
Condition
Sehr gut
Binding
Softcover
Language
English
ISBN 10
3037785063
ISBN 13
9783037785065
Edition
1. Auflage
Seller catalogs
Design, Designtheorie, Grafik

Antiquariat UEBUE

Zürich, Switzerland

5-star seller

AbeBooks seller since August 20, 2018

Shipping rates from Switzerland to U.S.A.

Item25 to 45 business days8 to 14 business days
First item£ 22.68£ 37.52
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We are specialised in art books of the 20th and 21th century, in architectural, foto and design books. We are looking forward to your order! Wir sind spezialisiert auf Kunstbücher, insbesondere Kunst des 20. und 21. Jahrhunderts, Architektur-, Foto- und Designbuch. Wir freuen uns auf Ihre Bestellung!

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