HOW HITS HAPPEN: Forecasting Predictability in a Chaotic Marketplace.

Farrell, Winslow.

ISBN 10: 0887309070 ISBN 13: 9780887309076

Published by Harper Collins Publishers, Inc., New York, NY, U.S.A., 1998

Language: English

Condition: Used - Fine Hardcover

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Bibliographic Details

Title

HOW HITS HAPPEN: Forecasting Predictability in a Chaotic Marketplace.

Publisher

Harper Collins Publishers, Inc., New York, NY, U.S.A.

Publication Date

1998

Language

English

ISBN 10

0887309070

ISBN 13

9780887309076

Binding

Hardcover

Edition

First Edition, First Printing

Condition

Fine

Dust Jacket Condition

Fine

Seller catalogs

Nonfiction

About this title

Synopsis

An in-depth look at software created by the author shows how the market research company of Coopers & Lybrand can now create virtual worlds where they test the potential popularity of a product based on consumer trends and demands.

Synopsis

Shows how the market research company of Coopers & Lybrand can now create virtual worlds where they test the potenial popularity of a product based on consumer trends and demands.

"About this title" may belong to another edition of this title.

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