Synopsis
A neuroscientist and author of the best-selling The Other 90% explains how to seize a moment of opportunity to reach one's full potential while reducing stress, offering five simple methods--Direction, not motion; Focus, not time; Capacity, not conformity; Energy, not effort; and Impact, not intentions. 50,000 first printing.
About the Author
Robert K. Cooper, Ph.D., is an independent scholar and leadership adviser whose emphasis on neuroscience enables him to provide unique perspectives to the many people and companies he works with. He is the author of theNew York Times bestseller The Other 90% and has advised executives and rising-star leaders in organizations that include 3M, Barclays Bank, BSB Design, Intel, Starlight Starbright Children’s Foundation, Navigant Consulting, Northwestern Mutual, and Verizon. His website is RobertKCooper.com.
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