Customer-Centered Growth : Five Proven Strategies for Building Competitive Advantage

Whiteley, Richard C., Hessan, Diane

ISBN 10: 0201154935 ISBN 13: 9780201154931

Published by Basic Books, 1997

Used Soft cover

From Better World Books, Mishawaka, IN, U.S.A. Seller rating 5 out of 5 stars

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Used book that is in clean, average condition without any missing pages. Seller Inventory # 3147044-75

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Synopsis:

In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today's successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow-even under the most adverse business conditions.

About the Author: Richard Whiteley, author of The Customer-Driven Company (selected by Fortune as one of the best books of the year), is Vice Chairman and cofounder of The Forum Corporation. Diane Hessan is executive vice president at Forum. Each author holds an M.B.A. from Harvard Business School.

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Bibliographic Details

Title: Customer-Centered Growth : Five Proven ...
Publisher: Basic Books
Publication Date: 1997
Binding: Soft cover
Condition: Good
Edition: 1st Edition.

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