Business Communication : Developing Leaders for a Networked World

Cardon, Peter W.

ISBN 10: 0073403199 ISBN 13: 9780073403199
Published by McGraw-Hill School Education Group, 2013
Used Soft cover

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Synopsis:

The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.

About the Author: Pete Cardon teaches management communication, international business communication, and advanced business writing at the Marshall School of Business at the University of Southern California. His primary research interests are intercultural communication and computer-mediated communication. Pete is currently a board member for the Association of Business Communication and the Orchid Foundation. Prior to joining USC, Pete taught at the University of South Carolina for six years and Utah State University for three years. Before working in higher education, he held several marketing and management positions in the tourism and manufacturing industries. Along the way, he has worked in China for three years and traveled to approximately forty countries for work and research.

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Bibliographic Details

Title: Business Communication : Developing Leaders ...
Publisher: McGraw-Hill School Education Group
Publication Date: 2013
Binding: Soft cover
Condition: Good
Edition: 1st Edition.

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Cardon, Peter
Published by McGraw-Hill Education, 2013
ISBN 10: 0073403199 ISBN 13: 9780073403199
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Peter Cardon
Published by McGraw-Hill Education, 2013
ISBN 10: 0073403199 ISBN 13: 9780073403199
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CARDON P.W.
Published by McGraw-Hill Education, 2013
ISBN 10: 0073403199 ISBN 13: 9780073403199
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Cardon
Published by McGraw-Hill Education, 2013
ISBN 10: 0073403199 ISBN 13: 9780073403199
New Softcover
International Edition

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Condition: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide. Seller Inventory # ABBB-13143

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Published by McGraw-Hill Education, 2013
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paperback. Condition: New. In shrink wrap. Looks like an interesting title! Seller Inventory # Q-0073403199

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