Who's Afraid of Big Blue? : How Companies Are Challenging IBM - & Winning

McKenna, Regis

ISBN 10: 0201155745 ISBN 13: 9780201155747

Published by Addison-Wesley Longman, Incorporated, (1988)., Reading, MA, 1988

Language: English

Condition: Used - Near fine Hardcover

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Previous owner's name in ink, Near Fine in Near Fine Dust Jacket.

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Bibliographic Details

Title

Who's Afraid of Big Blue? : How Companies Are Challenging IBM - & Winning

Publisher

Addison-Wesley Longman, Incorporated, (1988)., Reading, MA

Publication Date

1988

Language

English

ISBN 10

0201155745

ISBN 13

9780201155747

Binding

Hardcover

Edition

First Edition

Condition

Near Fine

Dust Jacket Condition

Near Fine

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About this title

Synopsis

Chronicles the strategies of companies--such as Apple Computer, Digital, and Micro Systems--that have successfully competed with IBM, with information on specific tactics used to rob the computer giant of markets

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In business since 1985, Pride and Prejudice-Books is owned by Merrill Whitburn, Ph.D., and Diane Whitburn, MLS. Our stock in used and rare books includes substantial holdings in rhetoric, science, technology, philosophy, religion, literature and literary studies, history, and other scholarly and general categories.

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Pride and Prejudice-Books
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Pride and Prejudice-Books, a Partnership, is located at 11 North Hill Drive, Ballston Lake, NY 12019, U.S.A. Our telephone number is 1-518-877-5310, and our email address is pride@nycap.rr.com. Authorized representatives are Merrill and Diane Whitburn. Sales are net to all. Payment should accompany order. We accept Visa, MasterCard, PayPal, USD money orders, and USD checks. We accommodate library terms. Postage is extra. Oversize and insurance extra. New York State residents should add appropria...

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