Action Management: Practical Strategies for Making Your Corporate Transformation a Success

Stephen Redwood; Charles Goldwasser; Simon Street; Corporate Author-PricewaterhouseCoopers LLP

ISBN 10: 0471345474 / ISBN 13: 9780471345473

Published by John Wiley & Sons, 1999

About this Item

First edition book, same ISBN number but different cover, in very good condition.

Seller Inventory # P2768

Bibliographic Details

• Title: Action Management: Practical Strategies for Making Your Corporate Transformation a Success
• Publisher: John Wiley & Sons
• Publication Date: 1999
• Language: English
• ISBN 10: 0471345474
• ISBN 13: 9780471345473
• Binding: Hardcover
• Edition: First Edition.
• Condition: Very Good
• Weight: 18 ounces

About this title

Synopsis

The problems of business in the real world are addressed here. The aim is to help managers devise and implement down-to-earth, practical strategies they can use to cope with the onrushing forces of change. Its approach is a radical one: do not attempt to manage change; instead manage action. Using an exclusive, in-depth survey conducted by MORI on behalf of Price Waterhouse Coopers, covering 500 businesses on four continents, the authors study successful action projects at companies like Lufthansa, NYNEX and Braun. They identify the top 10 barriers that these action initiatives have encountered, and outline robust strategies to overcome them.

From the Back Cover

Action Management presents global experience from PriceWaterhouseCoopers to help businesses devise and implement practical action strategies to cope with change and make their corporate transformations successful. Books that promise to help businesses manage change are making promises they can't keep. The key, instead, is to cope with change and seize the opportunity for success by managing business action.

Authors Redwood, Goldwasser, and Street study successful action projects at industries ranging from high technology and financial services to petroleum and health care using an exclusive, in-depth survey conducted by MORI on behalf of PriceWaterhouseCoopers covering 500 multinational businesses in fourteen countries on four continents. Included here are the findings of the Global Action Survey for NYNEX, Braun, British Airways Engineering, Kawasaki Heavy Industries, LSG/SkyChefs, and many more.

Action Management identifies the top 10 challenges to action that companies face, such as planning, allocating, leading, and mobilizing for corporate action. Each chapter meets these 10 challenges by offering a host of 'Tips' to heed and 'Learn By Example' sections that demonstrate how companies like Shell Information Systems, Neiman Marcus Group, and Barclaycard utilize their action paths to get results. The authors leave virtually no questions unanswered and wrap up each chapter with a 'Questions and Answers' section.