The eProcess Edge

Peter Keen, Mark McDonald

ISBN 10: 0072126264 / ISBN 13: 9780072126266

Published by Computing McGraw-Hill, 2000

About this Item

: En este libro, Peter Keen y Mark McDonald identifican los enfoques y pasos necesarios para generar riqueza al aumentar la eficiencia y combatir la mercantilización que se encuentra en la web. No se trata solo de saber qué hacer, sino de saber cómo implementar los procesos y convertir la innovación en ejecución. Este libro es una guía práctica que muestra a los gerentes y a los responsables de la toma de decisiones tecnológicas exactamente cómo mejorar sus procesos y capacidades, obtener una ventaja competitiva a través de las relaciones y ayudar a sus empresas a generar riqueza. Los autores revelan las ventajas de eProcess y muestran cómo combinar las nuevas tecnologías con los procesos empresariales para generar un crecimiento de los ingresos más rápido y mayores beneficios a través de las relaciones y la repetición de negocios. EAN: 9780072126266 Tipo: Libros Categoría: Tecnología|Negocios y Economía Título: The eProcess Edge Autor: Peter Keen| Mark McDonald Editorial: Computing McGraw-Hill Idioma: en Páginas: 300 Formato: tapa dura.

Seller Inventory # Happ-2024-04-17-b066bc1c

Bibliographic Details

• Title: The eProcess Edge
• Publisher: Computing McGraw-Hill
• Publication Date: 2000
• Language: English
• ISBN 10: 0072126264
• ISBN 13: 9780072126266
• Binding: Hardcover
• Condition: Muy bueno

About this title

Synopsis

This book is a practical roadmap that shows managers and technology decision-makers exactly how to improve their processes and capabilities, gain the competitive advantage through relationships, and help their companies build wealth. Revealing the advantages of eProcess, the authors show how to combine new technology with business processes to generate faster revenue growth and greater profits through relationships and repeat business.

Peter Keen has sold over 200,000 copies of 3 best-sellers, and is a regular columnist for ComputerWorld, a regular keynote speaker at conferences and is also the founder and Chairman of Keen Innovations. Organisation's with which he has worked include British Airways, British Telecom, Citibank, Glaxo and IBM. Mark McDonald is one of the top e-commerce veterans at Andersen Consulting, and is a popular speaker on the issues of eCommerce. Already attracting significant attention, this book is certain to be a best-seller!

About the Authors

Peter Keen (Fairfax Station, VA) is the founder and Chairman of Keen Innovations. He has served on the faculties of Harvard, MIT, and Stanford, with visiting positions at Wharton and Oxford. In 1994, he was profiled by Forbes magazine as the consultant from Paradise. In 1988, he was named by Information Week as one of the top ten consultants in the information technology field. Some of the companies he's worked with include: British Airways, British Telecom, Citibank, Glaxo, IBM, MCI, and many others. He is also a profile writer, author of many books that have strongly influenced the business-technology dialogue.

Mark P. McDonald (St. Charles, IL) is an Associate Partner with the Andersen Consulting Centre for Process Excellence. He works with leading-edge projects around the world addressing issues of eCommerce, rapid development, and product development. Mark is a sought out speaker on these issues and has authored several articles and papers on these subjects.