e-Economy: Rhetoric or Business Reality? (Routledge eBusiness)
Language: English
Published by Routledge, 2004
- Hardcover
- New
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Add to basketItem description from seller
This rigorous text takes a critical view of the dot-com hype and considers the fundamental realities of the e-economy from a range of business perspectives. Series: Routledge eBusiness. Num Pages: 248 pages, 6 black & white line drawings. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 18. Weight in Grams: 563. . 2004. 1st Edition. hardcover. . . . . Books ship from the US and Ireland.
Seller Inventory # V9780415339544
- Title
- e-Economy: Rhetoric or Business Reality? (Routledge eBusiness)
- Author
- Budd, Leslie
- Publisher
- Routledge
- Publication year
- 2004
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0415339545
- ISBN 13
- 9780415339544
As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism, or even scepticism, about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities.
Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. This framework includes operations management, human resource management, e-learning, e-retailing, e-marketing, e-government, enterprise culture and digital divide. Divided into four themes (the changing business environment, knowledge management, learning in the public domain and e-business practices within and between organizations), each chapter considers the international context and critically explores a key aspect of the e-economy.
Rigorous yet still retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce.
"Synopsis" may belong to another edition of this title.
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"About the title" may belong to another edition of this title.
Kennys Bookstore
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