Systems by Mitchell Syrop (1 results)

[unpaginated]; 9.2 x 11 x 3.5 cm. (box); black-and-white & color; edition size unknown; unsigned and unnumbered; offset-printed Bar of soap multiple by Mitchell Syrop with engraved text on the soap that reads "All Systems Go!" Housed in a box with blue tissue paper. ". Syrop''''''''s exhibit at Kuhlenschmidt-Simon Gallery, an installation called "A Plied Art," pushed these concepts one step further. Syrop revamped the gallery space as a sort of museum shop-public relations presentation. Hand-painted photo murals, decals, imprinted soap, sponges, and bumper stickers were all part of a broad linguistic sales pitch, cleverly blurring any distinction between the merchandising of art and the art of merchandising. For example, gallery owners and artist alike were promoted through business cards advertising "Situational Adjustment Via Linguistic Enhancement." Semiotics, once primarily the domain of leftist intellectuals, had been transformed into a closed business "empire of signs," where language, environment, and purchasing power comprised an invidious hierarchy regulated by supply and demand." -- from Colin Gardner, "Reviews : Los Angeles," Artforum (January 1987). Reference : "Mitchell Syrop : MATRIX / BERKELEY 113" by Constance Lewallen. Berkeley, CA : University Art Museum, 1988 Good / Very Good. 2 cm. area of soiling and bumping to right side of box with creasing to top of the box. Plastic window of box has un-adhered from cardboard and is now losse. Soap is slightly adhered to the blue tissue paper. Otherwise clean and unmarked. Due to large size and weight additional shipping charges will be required for international orders.