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Marketing Strategy Decision Oriented Approach by Deng (2 results)
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marketing strategy: a decision-oriented approach (5th edition)(Chinese Edition)
Published by Peking University Press Pub. Date :2007-12-01, 1991
ISBN 10: 7301100108 ISBN 13: 9787301100103
£ 57.52
Convert currency£ 11.22 shipping from China to United KingdomQuantity: 3 available
Add to basketSoft cover. Condition: New. Language:Chinese.Author:(MEI)XIAO AO WEI ER C. WO KE DENG LI XUAN GUO DENG YI.Binding:Soft cover.Publisher:Peking University Press Pub. Date :2007-12-01.
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£ 55.35
Convert currency£ 11.22 shipping from China to United KingdomQuantity: 1 available
Add to basketpaperback. Condition: New. Pub Date :2006-01-01 Publisher: Peking University Press book first is a brief introduction to the strategy. emphasizing the fundamental role of the market-oriented perspective in marketing; second guide readers to understand and analyze the market opportunities; Title III. are given for different types of market marketing strategy guidance; Title IV about the effectiveness of the marketing strategy for the implementation of its measure. Contents: PrefaceSECTION ONEIntroduction to Strategy 1 M.
