Language: English
Published by LAP LAMBERT Academic Publishing, 2021
ISBN 10: 6203930121 ISBN 13: 9786203930122
Seller: preigu, Osnabrück, Germany
Taschenbuch. Condition: Neu. Customers Perception towards E-CRM | A Comparative study of SBI and ICICI banks | Raseem Abdul Khader P | Taschenbuch | Englisch | 2021 | LAP LAMBERT Academic Publishing | EAN 9786203930122 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.
Language: English
Published by LAP LAMBERT Academic Publishing, 2021
ISBN 10: 6203930121 ISBN 13: 9786203930122
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book helps to familiarise the various E-CRM services that is provided by the banks to their customers and to check at what extent the customers were aware about E-CRM services provided by the banks. Through E-CRM adoption it helps the banks to serve their customers from anywhere at any time. This book also focuses on the perception of customers towards the E-CRM and whether the bank is successful in customer retention and loyalty measures through E-CRM Did it help the bank to make their customers more loyal.