Consumer Behavior Analysis 2nd by Meng Yun (1 results)

paperback. Condition: New. Language:Chinese.Paperback.Pub Date:2023-11 Pages:224 Publisher:People's Posts and Telecommunications Press In the consumer-centric business era. in-depth analysis and application of consumer behavior is an inevitable choice for enterprises to gain competitive advantages and long-term sustainable development. This book focuses on the core issue of how to influence consumers. reconstructs the teaching content with three modules: consumer behavior cognition. influencing factors and purchase dec.…