Brand Competitiveness (40 results)

Paperback. Condition: Brand New. 96 pages. 8.66x5.91x0.22 inches. In Stock.

Taschenbuch. Condition: Neu. Global Brand Power | Branding as a factor of raising international competitiveness of Belarusian economy | Yana Belenkaya | Taschenbuch | 96 S. | Englisch | 2016 | LAP LAMBERT Academic Publishing | EAN 9783659917400 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. …

paperback. Condition: New. Language:Chinese.Paperback. Publisher: Enterprise Management Press. This book includes: Man is the meaning of the brand. brand and consumer communication value.

paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2025-07 Pages: 254 Publisher: China Machine Press Storytelling is a unique narrative method that cannot be replaced by any other. In this book related to brand storytelling. David Acker. the father of brand equity. addresses three core questions in building a high-quality corporate brand: How to use stories to clearly explain who I am to customers? What kind of brand stories can both resonate with people and effectively convey brand information? How to le.…

Hardcover. Condition: New. Language:Chinese.HardCover.Pub Date:2023-09 Pages:496 Publisher:Guangming Daily Press This book explores the above issues from multiple perspectives. including ontological perspective. enterprise and customer integration perspective. and ecological perspective. It explores the path and countermeasures for the brand creation of state-owned enterprises in Shandong Province and the brand upgrading of equipment manufacturing in Shandong Province; it constructs a brand ontology feature model and a.…

Taschenbuch. Condition: Neu. Identity and Brand | Strategic resources for the competitiveness of organizations in the Portuguese footwear industry | Pedro Carvalho de Almeida | Taschenbuch | Englisch | 2023 | Our Knowledge Publishing | EAN 9786206532231 | Verantwortliche Person für die EU: SIA OmniScriptum Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu.…

Soft cover. Condition: New. Language:Chinese.Author:XU JI NAN.Binding:Soft cover.Publisher:Economic Management Publishing House Pub. Date :20.

paperback. Condition: New. Language:Chinese.Brand competitiveness evaluation research.

paperback. Condition: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.The new genuine competitiveness of enterprises Series: brand competitivenessFour Satisfaction guaranteed,or money back.

paperback. Condition: New. Language:Chinese.Paperback. Publisher: Wuhan University.

paperback. Condition: New. Language:Chinese.Publisher: Economic Management Publishing House Pub. Date..

paperback. Condition: New. Language:Chinese.Paperback.Pub Date:2024-02 Pages:228 Publisher:China Finance and Economics Publishing House The comprehensive theoretical analysis and empirical tests of this book found that the technological innovation of enterprises can significantly improve corporate performance. Its internal mechanism has both direct impact and the mediating effect of improving brand value. This research result shows that technological innovation not only has a direct promoting effect on corporate perfor.…

paperback. Condition: New. Language:Chinese.Paperback. Publisher: The Chinese Finance.

paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2025-09 Pages: 220 Publisher: China Social Sciences Press. This book. under the background of the rural revitalization strategy. draws upon the theoretical foundation and vivid practices of domestic and international tourism-themed town brand building and development. It comprehensively utilizes theories and methods from economics. management. sociology. and other disciplines to clarify the connotation and extension of tourism-themed towns. analyze the fo.…

paperback. Condition: Good. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2006-04 Pages: 171 Publisher: China Railway sheets: 11.75Four Satisfaction guaranteed,or money back.

paperback. Condition: New. Paperback. Pub Date: 2016-09-01 Language: Chinese Publisher. ocean university of China publishing house. China ocean city tourism brand value and competitiveness research. aims to build China's ocean city tourism brand value and brand competitiveness evaluation model. it is concluded that domestic Marine tourism city brand value and influence factors of brand competitiveness. improve Marine tourism city in China.…

paperback. Condition: New. Language:Chinese.Corporate brand competitiveness.

paperback. Condition: New. Paperback. Pub Date: 2016-05-01 Pages: 263 Language: Chinese Publisher: Economic Science Press. China's sports goods brand Competitiveness systematic exposition of the concept of competitive sports brand. content. features. and components mechanism of evaluation system to enhance countermeasures. Construction of the sports brand competitiveness theoretical system; a comprehensive analysis of the relationship between the brand and trademark. based on the proposed conversion of the brand is a t.…

paperback. Condition: New. Pub Date :2006-04-01 Pages: 171 Publisher: China Railway Publishing House along with the rapid development of the Internet economy. more and more enterprises begin to pay attention to the use of the network to promote themselves. Book by focused on the Hewlett-Packard. Microsoft. Pepsi-Cola. McDonald's and other companies how to use the ideas. technologies. as well as the means to carry out the digitization of brand planning. creating. marketing. and management. 12 brand enterprises Business . …

paperback. Condition: New. Paperback. Pub Date: 2018-07-01 Pages: 160 Language: Chinese Publisher: Intellectual Property Publishing House Xinjiang is the core area of ??the New Silk Road Economic Belt. but it lacks competitive textile brands. This book reveals the influence mechanism of regional. company and product brand image on brand competitiveness from the perspective of consumers and finance; it proposes a hierarchical new . …

paperback. Condition: New. Pub Date :2005-10-01 Pages: 194 Publisher: China Machine Press book is the first systematic analysis of information about the brand competitiveness of Chinese enterprises report reveals the deep crisis facing China's leading enterprises in brand strategy and proposed the positioning break through the channel. The essence of positioning is the concept of competition. the stark differentiation with competitors. the value proposition to the contrary. the bigger their own standards. so as to buil.…

paperback. Condition: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Media brand theory: cultivating core competitiveness based on cultural and business fitFour Satisfaction guaranteed,or money back.

paperback. Condition: New. Paperback. Pub Date: 2019-01-01 Pages: 205 Language: Chinese Publisher: Jilin University Press Brand marketing plays a huge role in promoting the establishment of corporate brands. For brand marketing strategy to fully enter the enterprise. it is necessary to speed up the reform of the economic system and create a free and open market order; otherwise. it is difficult for brands to attach importance to the economic development .…

paperback. Condition: New. Paperback. Pub Date: 2018-12-01 Pages: 204 Language: Chinese Publisher: Economic Science Press Research on Urban Brands and Urban Competitiveness Mechanisms Start with China's urbanization and urban competition. and focus on urban brand and urban competitiveness mechanisms On the basis of combing the theory of urban competitiveness. the brand mechanism of urban competitiveness is carried out .…

paperback. Condition: New. Paperback. Pages Number: 326 Language: Chinese. Publisher: Economic Management Press. Shih-Hsien Chang. Yang Shiwei Zhao edited by China Enterprise Brand Competitiveness Index (2011-2012) focuses on show. including the real estate industry. financial industry. the automobile industry. IT industry. 16 industry brands Competitiveness Index report. Industry report consists of four parts: First. the industry brand competitiveness index report; brand competitiveness of regional reports. 2011 for a.…

paperback. Condition: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2006-02-01 Pages: 282 Language: Chinese Publisher: China Radio and Television Press Information Title: brand image Competitiveness: TV package combat sina - CCTV TV Vision Price: 39.00 yuan author : Press: China Radio and Television Press Publication Date :2006-2-1ISBN: 9787504348166 words : 266000 Page: 282 Edition : Binding: Paperback Format : Weight: Editor's Summary CCTV TV Vision is the CCTV building theory Series since Taiwan was first introduced on the program for.Four Satisfaction guaranteed,or money back.…

paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2020-12-01 Pages: 212 Publisher: How does Machinery Industry Press use stories to tell customers Who am I??What kind of story can directly hit people's hearts and effectively convey the brand message??How to use stories to strengthen brand equity and build a brand moat in the minds of customers??The power of stories is undoubted. Whether facing investors. customers. employees. and partners. stories can always capture the attention of the audience and affe.…

paperback. Condition: New. Paperback. Pub Date: 2017-01-01 Pages: 150 Language: Chinese Publisher: economic management press the Inner Mongolia university of finance and economics. academic library: 1. Inner Mongolia autonomous region promoting agricultural product regional brand competitiveness research. existing research results at home and abroad to produce regional brand for bedding. the content will produce regional brand competitiveness as the research.…

paperback. Condition: New. Paperback. Pub Date: 2017-08-01 Language: Chinese publisher: Beijing United Publishing Company in the mobile internet era. how to make products or brands popular. it is this book to solve the problem. Internet detonation will be the marketing concept and methods used in the marketing activities of enterprises. brand marketing in all aspects. every link. every stage. each .…

paperback. Condition: New. Paperback. Pub Date: 2021-08-01 Pages: 190 Language: Chinese Publisher: Economic Management Press Chinese Enterprise Brand Competitiveness Evaluation Research The core issue of the research is to explore the formation mechanism of corporate brand competitiveness through grounded theory. and through The sample data is subjected to exploratory factor analysis and structural equation testing. and a scale for evaluating the brand competitiveness of Chinese independent enterprises is constructed. .…