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Language: English
Published by Palgrave Macmillan 2004, 2003
ISBN 10: 1403916608 ISBN 13: 9781403916600
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Condition: New. Editor(s): Richards, L. Num Pages: 312 pages, biography. BIC Classification: KJM; KJS; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. . . 2003. Softcover reprint of the original 1st ed. 2004. Paperback. . . . .
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Condition: New. Editor(s): Buber, Renate; Gadner, Johannes; Richards, Lyn. Num Pages: 312 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 216 x 140 x 22. Weight in Grams: 499. . 2003. Hardback. . . . .
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Condition: New. Editor(s): Richards, L. Num Pages: 312 pages, biography. BIC Classification: KJM; KJS; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. . . 2003. Softcover reprint of the original 1st ed. 2004. Paperback. . . . . Books ship from the US and Ireland.
Language: English
Published by Palgrave Macmillan UK, 2003
ISBN 10: 1403916608 ISBN 13: 9781403916600
Seller: moluna, Greven, Germany
Gebunden. Condition: New. TINE ADLER Managing Director, Innot gmbh (Crisis Management and Training)WALTER AIGNER Co-founder and Managing Director, HiTec MarketingPAT BAZELEY Director, Research Support P/LEVERT GUMMESSON Professor of Management and Marketing, Stockholm University Sch.
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. Editor(s): Buber, Renate; Gadner, Johannes; Richards, Lyn. Num Pages: 312 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 216 x 140 x 22. Weight in Grams: 499. . 2003. Hardback. . . . . Books ship from the US and Ireland.
Taschenbuch. Condition: Neu. Applying Qualitative Methods to Marketing Management Research | R. Buber (u. a.) | Taschenbuch | xx | Englisch | 2003 | Palgrave Macmillan | EAN 9781349725069 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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Language: English
Published by Palgrave Macmillan UK Dez 2003, 2003
ISBN 10: 1403916608 ISBN 13: 9781403916600
Seller: AHA-BUCH GmbH, Einbeck, Germany
Buch. Condition: Neu. Neuware - Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. It explains different ways of making and analyzing data with qualitative tools, and it describes the generation of results working for researchers as well as for practitioners in marketing management. Teachers and students in marketing and research methodology, as well as researchers and practitioners in marketing management will find useful material on research methods and case study research.
Language: English
Published by Palgrave Macmillan UK Dez 2003, 2003
ISBN 10: 1349725064 ISBN 13: 9781349725069
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. It explains different ways of making and analyzing data with qualitative tools, and it describes the generation of results working for researchers as well as for practitioners in marketing management. Teachers and students in marketing and research methodology, as well as researchers and practitioners in marketing management will find useful material on research methods and case study research. 316 pp. Englisch.
Language: English
Published by Palgrave Macmillan UK, 2003
ISBN 10: 1349725064 ISBN 13: 9781349725069
Seller: moluna, Greven, Germany
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. TINE ADLER Managing Director, Innot gmbh (Crisis Management and Training)WALTER AIGNER Co-founder and Managing Director, HiTec MarketingPAT BAZELEY Director, Research Support P/LEVERT GUMMESSON Professor of Management and Marketing, Stockholm University Sch.
Language: English
Published by Palgrave Macmillan UK, Palgrave Macmillan UK Dez 2003, 2003
ISBN 10: 1349725064 ISBN 13: 9781349725069
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. It explains different ways of making and analyzing data with qualitative tools, and it describes the generation of results working for researchers as well as for practitioners in marketing management. Teachers and students in marketing and research methodology, as well as researchers and practitioners in marketing management will find useful material on research methods and case study research.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 316 pp. Englisch.
Language: English
Published by Palgrave Macmillan UK, Palgrave Macmillan UK, 2003
ISBN 10: 1349725064 ISBN 13: 9781349725069
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. It explains different ways of making and analyzing data with qualitative tools, and it describes the generation of results working for researchers as well as for practitioners in marketing management. Teachers and students in marketing and research methodology, as well as researchers and practitioners in marketing management will find useful material on research methods and case study research.