av akademikerverlag jan 2014 (382 results)

Taschenbuch. Condition: Neu. Neuware -Against the background of post-modern forms of conflict, accompanied by the reportedly worsening human impact of new wars after the end of the Cold War, human security gradually came to the fore. In contrast to conventional understandings of security, the concept of human security places more emphasis on human rights, and the safety of people and communities. By analyzing the relevance of intentional killing of non-participant civilians for the international community's decision to intervene with a peace mission, this book seeks to empirically study how human security works in practice. It compares both possible intervening agents and different world regions. Eventually, two opposing views of human security - a cosmopolitan and emancipatory post-liberal version and a biopolitical and de-empowering post-realist version - are presented in order to assess the status and application of the concept. 88 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Design is more than packaging and the visual appearance of products and brands. Integrated into all processes of the organization, design can contribute to added value within all these processes. Identity and image, branding, marketing, communications or strategy more overall, to name a few, are important areas in the organization benefiting from a good design process. Also in financial terms the contribution of design can be felt. ¿Designer products¿ would be a more casual example, but this is not mainly what is meant by design integration. Design thinking and understanding may be essential for an organization in order to grasp the full potential and value of design in their particular business situation and context. The organization of the design process may be a vaster challenge than the actual design, and a successful design strategy can never be taken for granted. Design needs to be assessed from different perspectives and the degree to which it can be regarded valuable strongly depends on the particular angle from which one views design. Some businesses may not even be aware of the degree to which they actually already make use of design. Others use it very strategically. Design is literally everywhere. With the right consideration and awareness, every business can profit from design integration into its overall strategy.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 80 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Immer wieder hört man von Mobbingfällen bei denen Kinder, aber auch Erwachsene von ihrem sozialen Umfeld gemobbt werden. Über lange Zeit werden ihr soziales Ansehen und die sozialen Beziehungen zerstört und persönliche Gegenstände beschädigt. Was aber verleitet Menschen dazu, ihre Mitmenschen derart zu schikanieren Sind es Eigenschaften des Täters oder des Opfers, die Mobbing entstehen lassen Welche Auswirkungen haben diese Schikanen auf das Mobbing-Opfer Können Mobbingerfahrungen die Verhaltensweisen und die Persönlichkeit eines Menschen so verändern, dass er auch im weiteren Verlauf seines Lebens, z.B. am Arbeitsplatz, Opfer von Mobbing wird Diesen Fragen soll in dieser Arbeit auf den Grund gegangen werden. Abschließend werden Beispiele für Präventions- und Interventionsmöglichkeiten bei Mobbing in der Schule und am Arbeitsplatz sowie Maßnahmen zur Nachsorge nach einem durchlebten Mobbingprozess aufgezeigt, die langfristige Folgeschäden verhindern sollen. 88 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware -Die Portfolioarbeit ist als vernünftige Arbeitsweise im Geschichtsunterricht nicht mehr wegzudenken. Dabei ist dieses Instrument als Teil der Geschichtsdidaktik zu verstehen, das von Geschichtsbewusstsein und Geschichtskultur beeinflusst wird. Im Zusammenspiel von Theorie und Praxis werden in diesem Buch Beispiele vorgestellt, die die vielfältigen Unterrichtsprozesse in einer Schule zeigen. Im Geschichtsunterricht kann Portfolioarbeit als Ergänzung oder als eigenständige Methode eingesetzt werden. 116 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware -If you were still confused about what is exactly the concept of a constitution and what could define a constitutional reform How many types that constitutional reform could appear And in the long history of human civilization, as a matter of fact it is not that easy to realize a constitutional reform, but do you want to know why And above all, how could we apply the constitutional reform into our real-world This book will help you from a very understandable and comprehensive perspective to comprehend about all of the above mentioned constitutional reform theories.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 68 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -This book exemplifies innovative approaches of corporate value creation on the basis of Michael Porter's Shared Value concept and Jed Emerson's Blended Value theory. First, the Shareholder Value strategy is described as the mainstream approach of today's business in order to compare solely profit oriented business strategies with innovative value creation approaches. The second part of the book explores Porter's three distinct ways of Shared Value creation, re-conceiving products and markets, redefining productivity in the value chain and enabling cluster development. His theory is examined whether it is applicable in real world application. This is done by analyzing Nestlé's operational strategy in the marketing of nutritious products in Latin America from the perspective of the three methods of Shared Value creation. In the third part of the book Emerson's Blended Value approach is brought in. His 'Blended Value Proposition' pursues a similar idea as Porter, except it focuses on the impact of financial markets on sustainable growth, rather than actual business activities themselves. Emerson's argumentation about the impact of microfinance and investments in social enterprises on sustainable profit generation is illustrated in more detail by using the example of Calvert Foundation as a sustainable investment fund. The book closes with a critical appraisal of both approaches.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 68 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -'The Uses of the Late Victorian and Neo-Victorian Gothic' was originally written as a Bachelor¿s thesis at the University of St. Gallen. It examines the various uses of the Gothic literary mode in Robert Louis Stevenson¿s 'The Strange Case of Dr. Jekyll and Mr. Hyde' (1886), Oscar Wilde¿s 'The Picture of Dorian Gray' (1890), Henry James¿ 'The Turn of the Screw' (1898), and Sarah Waters¿ 'Affinity' (1999). In particular, it illustrates how stylistic elements of late Victorian and neo-Victorian Gothic can be used as a medium for controversial or delicate message-conveyance.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 84 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -This study provides an insight view of a currently employed maintenance management system in a general hospital in Australia and highlights some issues. It is hoped that the findings and the proposed solutions prove useful, not only to the institution under study, but also to other healthcare organisations and maintenance providers facing similar problems. The aim of the project was to identify measures that potentially improve maintenance management practice and, when implemented, might thereby contribute to a reduced likelihood of occurrence of maintenance-related incidents with medical devices in a hospital environment. The project was carried out as an embedded case study paired with a literature research on maintenance practices employed in medical device maintenance and in commercial aircraft maintenance. The latter subject area was researched to learn about potentially transferable approaches used in a different industry sector that is also dealing with high intrinsic hazards and high risk.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 56 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Should a nation concentrate on its own unemployment problems when designing strategies to tackle it One level deeper, should a region do so too Two main questions of this thesis are whether regional unemployment in Europe is spatially dependent and whether it is of equilibrium or disequilibrium nature. These questions are attempted to be answered through a dynamic spatial panel data model incorporating a spatial lag as well as a spatial error term, looking at a data set including 258 European regions ranging from 2003 to 2009. The results highly suggest interregional cooperation designing unemployment policies, disregarding national borders in Europe. Furthermore, the spatial decay appears to be relatively slow, highlighting non-negligible spillover effects. Lastly, regions with low shares of employees with tertiary education performed significantly worse than others.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 72 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Many real-world problems are inherently hierarchically structured. The use of this structure in an agent¿s policy may well be the key to improved scalability and higher performance on motor skill tasks. However, such hierarchical structures cannot be exploited by current policy search algorithms. We concentrate on a basic, but highly relevant hierarchy ¿ the `mixed option¿ policy. Here, a gating network first decides which of the options to execute and, subsequently, the option-policy determines the action. Using a hierarchical setup for our learning method allows us to learn not only one solution to a problem but many. We base our algorithm on a recently proposed information theoretic policy search method, which addresses the exploitation-exploration trade-off by limiting the loss of information between policy updates.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 68 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -The present study offers insights into a facet of uncertainty, commonly seen as undesirable, which did not receive much attention in research literature so far. While positive effects of uncertainty already are confirmed for related areas, such as consumer promotions, a research gap exists for the application of uncertainty within preannouncements. This study tries to fill the gap by extending the positive effects of uncertainty to preannouncements.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 88 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Alex has written an excellent thesis in the area of computable model theory. The latter is a subject that nicely combines model-theoretic ideas with delicate recursion-theoretic constructions. In his thesis, Alex begins by reviewing the essential model-theoretic facts, especially the Baldwin-Lachlan result about uncountably categorical theories. This he follows with a brief discussion of recursion theory, including mention of the priority method. The deepest part of the thesis concerns the study of the recursive spectrum of an uncountably categorical theory, i.e. the set of natural numbers n such that the n-th model of the theory (in the Baldwin-Lachlan sense) has a computable presentation. This is a deep and very active area of contemporary research in computable model theory which Alex discusses in considerable detail. The exposition is very good and therefore the thesis makes a nice introduction to the subject for a wide community of logicians. (Sy-David Friedman, Professor of Mathematical Logic, Director of the Kurt Gödel Research Center for Mathematical Logic, University of Vienna)VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 112 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Today, multiplicities of destinations and enterprises consider the GLBT (gay, lesbian, bisexual and transgender) community as one of their special interest groups such as youth, elderly persons, or ethnic groups. Gays and lesbians have an above-average level of education, are successful in their career, but most importantly, they are referred to as DINKs, which stands for ¿double income, no kids¿. Moreover, homosexuals have a high affinity to travel, as they undertake an average of four short trips a year where they spend twice as much money as their straight counterparts. However, gay travellers are still among the most under researched groups, and there is a severe lack of meaningful surveys due to the fact that this topic has yet to be widely explored. In addition, marketing the GLBT community is anything but easy, as homosexuals¿ diversity is complex. In order to address the GLBT community appropriately, destinations will need to further develop or even redevelop their GLBT brand by finding their preferred gay travellers that are most likely to visit the venue with respect to the offered attractions. Generally, this paper explores the potential of Vienna as a gay-friendly destination, but also its gay and lesbian marketing campaign by providing a theoretical framework followed by field work.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 92 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -The purpose of this research paper is to inquire into the roots of the electoral victory of anti-system parties, in the particular case of the German Weimar republic (1918-1933). The anti-system right, represented by the DNVP, build up a strong constituency opposed to the democratic parliamentarian system in the 1920s, which was gradually taken over by the NSDAP after 1930, and the system was further unbalanced by a strong anti-system left, the KPD. The path towards an authoritarian regime was already set by 1930 with the establishment of the presidential cabinets. Subsequently, the Nazis capitalized on their campaigning with efficient propaganda and electoral techniques, and took over the previous rightist base of support, overwhelming the moderate right and center and eventually gaining absolute power. This paper researches the composition and support for the anti-system parties and the electoral basis that gave them a majority of votes in early 1930s, and also outlines the social basis of these constituencies, to shows how social and political factors contributed to the building up of mass followership for such non-democratic movements.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 124 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Over the past few decades, the aviation sector has been constantly growing, and has consequently been attributing to higher amounts of environmentally unfriendly carbon emissions. Without a doubt, there was no more time to waste to counteract this trend. Amongst the potential options, extending the European cap and trade scheme (EU ETS) to aviation activities and creating a Single European Sky (SES) is not just interesting from an environmental and economic perspective, but also from a legal point of view. With regard to the EU ETS, particularly the ECJ¿s ATA-judgment is analysed in greater depth, and is therefore at the centre of attention. This judgment is unquestionably a landmark decision with very controversial global effects. In fact, many scholars, stakeholders, etc have expressed their discontent with respect to the Court¿s arguments. The focus of the second central subject (SES) is on the defragmentation of the European airspace. The creation of so-called Functional Airspace Blocks, which can probably be regarded as the key element of the SES, is capable of considerably reducing aviation¿s CO2 emissions. Some interesting legal issues (sovereignty and subsidiarity concerns) also arose in this connection. This book shall help to explain the need to act in the context of aviation¿s CO2 emissions, and to comprehend the European way of thinking.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 108 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Venture capital plays an important role during a start-up¿s development from a new venture to a mature company. The objective of this thesis was to review existing literature on venture capital decision-making criteria, add a new theory called effectuation, i.e. the process of non-predictive reasoning, to the VC decision-making process and transfer findings from previous studies with entrepreneurs and business angels to the context of the formal venture capital industry. Within formal VC, special attention was given to the renewable energy domain. Thereby, the research focused on the effects of predictive and non-predictive (effectual) decision-making logics on venture capitalists¿ average investment size, investment performance and on possible differences between expert and novice investors. The results from the conducted survey indicated a significant expert-novice difference regarding their emphasis on effectual decision-making logics. Furthermore, and contrary to theoretical expectations, the findings suggest that investors with a higher emphasis on effectual logic are likely to invest larger average amounts in new ventures. A significant connection between predictive and non-predictive logics and investment performance could not be found in this study.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 92 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -The book is giving a detail description of the viennese club scenes. Different methods such as the participant observations, semi-structured, unstructured interviews and conversations are used. Here the researcher is an active part of the club scene. The field-diary used by the researcher is often useful in order to establish a borderline and distance against the ones who were being observed and interviewed. The aim is to identify the phenomena of clubs considered to be an attraction point for many young people and observe the issue from different perspectives.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 132 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -The multi-ethnic state of Ethiopia, uniting more than 80 distinct ethnic groups on its territory, is unique on the African continent, regarding that it has never been colonized by the Europeans and that it has introduced a Federal Democratic Republic in 1991 based on ethnicity. Given by the Constitution of 1994, each ethnic group has the right to self-determination up to secession. But when measuring the success of federalism and democratic principles in Ethiopia, considering the essential requirements of a genuinely federal division of power, it becomes obvious that still a far way has to be gone. The book is structured in two main parts. First, there will be a methodological and theoretical part, examining the chosen methodological approach and terms, working in the field of comparative politics. Second, follows the case study of Ethiopia, whereas the history, especially referring to the different political phases and systems (assimilationist policy, secessionist path, ¿accommodationist¿ approach) of the country is analysed. Moreover, the legal background and the cornerstones of Ethiopiäs Constitution of 1994 are carried out.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 136 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -This study investigates the carbon storage potential within conventional farming and the importance of land use history, when interpreting the soil¿s carbon equilibrium in a case study at a farm in Upper Austria. It shows that the investigated soils have not reached their equilibrium after being disturbed. There is a potential for storing more carbon but that would include changing from conventional to organic farming and changes in the agricultural system of the farm (e.g. no more tillage, actively provided humus accumulation). Although soil carbon contents change over long-time periods, it is now essential to implement measurements for carbon storage in order to mitigate climate change. Not only reducing fossil fuel use and changing to renewable energy but also soil management may play a significant role in reducing CO2 emissions.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 156 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Dieses Studie beschreibt und analysiert die Entwicklung des chinesischen Klassifikationssystems sibu fenlei fa ¿¿¿¿¿, wie es im kaiserzeitlichen China für mindestens 1300 Jahre im Gebrauch war. Die Vier Klassen jing ¿ (Klassiker), shi ¿ (Geschichtswerke), zi ¿ (Philosophen) und ji ¿ (literarische Sammlungen) entwickelten sich auf der Grundlage des bibliographischen Katalogs «Hanshu yiwen zhi ¿¿¿¿¿». Beide Klassifikationssysteme werden analysiert und detailliert beschrieben und die Veränderungen werden als Auswirkung der gesellschaftlichen Bedeutung der kaiserlichen Verwaltung nachvollziehbar erklärt.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 80 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware -In den letzten Jahren hat sich die Neonatologie aufgrund medizinischer und technischer Fortschritte stark weiterentwickelt. Heute können Kinder zum Teil schon ab der 24. Schwangerschaftswoche am Leben erhalten und vor allem in perinatalen Zentren optimal versorgt werden. Dafür sind einige Voraussetzungen im Organisations- und Personalmanagement erforderlich, um in einem interdisziplinären Team, bestehend aus Ärzten, Pflegern und Therapeuten, bestmöglich arbeiten zu können. Ziel dieses Buches ist es, diese Voraussetzungen darzustellen und im Ausblick Überlegungen zu einer möglichen Umsetzbarkeit aufzuzeigen.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 72 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware - Die Depression ist eine weit verbreitete anerkannte psychische Störung im Erwachsenenalter. In den letzten Jahren hat sie jedoch auch im Kindheits- und Jugendalter an Bedeutung gewonnen. Es ist deutlich geworden, dass auch Kinder und Jugendliche an Depressionen, in ihren unterschiedlichsten Schweregraden, erkranken können. Die Symptome müssen dabei nicht immer die gleichen wie bei Erwachsenen sein. Dennoch leiden Betroffene, ob nun das erkrankte Kind selbst oder sein Umfeld, an erheblichen Einschränkungen. In dieser Thesis wurde versucht, ein Überblick über Depressionen bei Kindern und Jugendlichen zu geben sowie Auswirkungen und Interventionsmöglichkeiten zu erläutern.

Taschenbuch. Condition: Neu. Neuware -From 1999 onwards the government of Hugo Chávez has initiated a significant change regarding social policy developments in Venezuela by implementing primarily universalistic, citizenship-based welfare programs and reforms. This research study explains why such a change of social policy strategy has taken place. Based on the analysis of health care, education and pension reforms, it is argued that choices of political actors in the South American petro-state were structured and constrained over time by mechanisms triggered through oil dependency. Most importantly, empirical evidence suggests that the Venezuelan power structure was altered progressively in the context of an oil-exacerbated vicious circle of radicalization, leading to social policy developments that differed significantly from welfare policy reforms and institutions implemented prior to 1999.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 148 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -This studies examines two different approaches in managing interim uses on vacant urban space. The various pioneering projects at the famous Tempelhof airfield in Berlin are compared to the case of the former industrial site Helios-factory in Cologne. Through closely examining actors, networks and processes, successfactors and obstacles are revealed to foster a better understanding of how to turn temporary uses into a permanent success.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 152 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Revision with unchanged content. Blog is one of latest forms of online communication, and present academic studies are mainly on its role in education, politics and business. Few studies are available on grassroots bloggers, still less is the research on the comparison of blog contents in different cultures. This book reports some demographic studies on 60 American and 60 Chinese bloggers randomly collected from the immense blogosphere. Content analysis of posts shows that American and Chinese bloggers mainly document daily lives in their blogs, while serious topics such as sex, politics, and religion are not common. This suggests that the cultural variation may mot play a significant role in determining the contents of blogs, but rather that individual blogging practice is in some sense an international genre. The author also finds that there is a positive relationship between posts and comments, as well as blogrolls and comments. This book is addressed to researchers and students who are intrested in online communication.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 136 pp. Englisch.

Taschenbuch. Condition: Neu. Neuware -Die vorliegende Studie analysiert die drei klassischen Führungsstile, autoritär, kooperativ und Laissez-faire in der deutschen Internet-Startup-Branche. Inwieweit liegt die alleinige Entscheidungskompetenz beim Vorgesetzten, findet im Sinne des kooperativen Stils eine Abstimmung statt oder dürfen beziehungsweise sollen die Mitarbeiter selbstverantwortlich entscheiden Welche Faktoren beeinflussen den praktizierten Führungsstil Die Auswertung von 113 CEO deutscher Startups gegebenen Antworten auf einen von dem Autor nach sozialwissenschaftlichen Kriterien erstellten umfangreichen Fragebogen bringt Klärung.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 72 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware -Gemessen an der Verbreitung von Photovoltaikanlagen in Deutschland scheint die Nutzung solarer Strahlungsenergie zur Stromerzeugung ein Erfolgsmodell zu sein. Tatsächlich ging mit dem Erlass des Erneuerbare- Energien-Gesetzes aus dem Jahr 2000 eine umfassende Förderung der regenerativen Energien einher, die auch zu einem signifikanten Anstieg eingesetzter Solaranlagen in Deutschland führte. Dennoch bleibt der Anteil an Energie, der durch diese Anlagen in das öffentliche Stromnetz eingespeist wird, hinter dem Anteil anderer, zum Teil weniger geförderter Energiequellen, wie Biomasse und Windkraft, zurück. Nicht unbegründet stellt sich daher die Frage nach der Effektivität und Wirtschaftlichkeit der Förderung der Solarenergie in Deutschland. Die vorliegende Studie soll eine Antwort auf diese Frage bieten, indem sie die wichtigsten Förderinstrumente vorstellt, deren Auswirkungen auf die Nutzung der solaren Strahlungsenergie in Deutschland verdeutlicht und im Rahmen einer umfassenden Kosten-Nutzen-Analyse das Fördersystem der Bundesrepublik auf dessen Wirtschaftlichkeit hin untersucht.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 72 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware -Ohne Kommunikation kein Terror. Anhand dieser Faustformel inszeniert die terroristische Organisation Al Qaida Terroranschläge zur Übermittlung ihrer Botschaft. Die Bedeutung der Kommunikation und der Rolle der Massenmedien ist Al Qaida in diesem Zusammenhang seit langem bewusst und wurde dementsprechend von der Organisation professionalisiert. Auch NGOs konkurrieren um die tägliche Aufmerksamkeit der Öffentlichkeit und machen mit Aktionen die teilweise mindestens in rechtlichen Grauzonen zu verorten sind, auf ihr Anliegen aufmerksam. Aufgrund der sich abzeichnenden Parallelen wird die Kommunikationsstruktur von Al Qaida anhand von Kriterien der Öffentlichkeitsarbeit wie sie auch von NGOs betrieben wird untersucht. Aus der gängigen PR-Literatur wird ein Kriterienkatalog aufgestellt und drei Experten zum Kommunikationsverhalten von Al Qaida befragt. Anhand dieser Quellen werden Gemeinsamkeiten und Unterschiede der Öffentlichkeitsarbeit der Organisationen aufgezeigt.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 76 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware -Warenschwund, aufwändige Inventuren und fehlende Transparenz entlang der Wertschöpfungskette verursachen in der Einzelhandelsbranche jährlich hohe Kosten. Schenkt man der Meinung einiger Experten Glauben, so können diese Kosten durch den Einsatz von Radio-Frequency Identification reduziert werden. Seit Jahren wird RFID der endgültige Durchbruch im Bereich der Identifikationstechnologien prophezeit, der bisher im Einzelhandel aber ausgeblieben ist. Während RFID bei der Unterstützung und Steuerung logistischer Prozesse bereits wichtige Aufgaben übernimmt, ist es in der öffentlichen Wahrnehmung etwas ruhiger um die Technologie geworden. Ein entscheidender Faktor hierfür ist mit Sicherheit, dass der Nutzen der RFID-Technologie noch nicht in vollem Ausmaße an den Point of Sale und damit zu den Kunden vorgedrungen ist. Vor diesem Hintergrund wird die RFID-Technologie im Rahmen dieser Arbeit unter dem Aspekt ihrer vielseitigen Einsatzmöglichkeiten im Bereich des Einzelhandels betrachtet, um Potentiale und zukünftige Einsatzgebiete innerhalb der Branche zu erkennen.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 72 pp. Deutsch.

Taschenbuch. Condition: Neu. Neuware -Bei jeder Operation hat das Wohlergehen des Patienten die höchste Priorität. Es gibt eine Reihe von Fehlerquellen, die zu einer Gefährdung des Patienten führen können. Durch Kommunikationsfehler und unzureichende Absicherung von Informationen kann es unter anderem zu Patientenverwechslungen und Verwechslungen der zu operierenden Körperseite kommen. Deshalb müssen Maßnahmen getroffen werden um den Patienten vor solchen Schäden zu bewahren und die Patientensicherheit gewährleisten zu können. Das Ziel dieser Arbeit ist es, anhand von wissenschaftlicher Literatur zu identifizieren, wie sich präoperativen Checklisten auf die Kommunikation des OP-Teams und auf die Patientensicherheit im OP auswirken.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 84 pp. Deutsch.