ISBN: 9780266012177 - The Management of Promotion: Consumer Behavior and Demand Stimulation (classic Reprint) (3 results)

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  • Language: English

    Published by Forgotten Books, 2018

    0266012175 / 9780266012177

    • Softcover

    Seller: PBShop.store US, Wood Dale, IL, U.S.A.PBShop.store US

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    Condition: New

    £ 29.16

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    Quantity: 15 available

    PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

  • Language: English

    Published by Forgotten Books, 2018

    0266012175 / 9780266012177

    • Softcover

    Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK

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    Condition: New

    £ 25.29

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    Ships from United Kingdom to U.S.A.

    Quantity: 15 available

    PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

  • Language: English

    Published by Forgotten Books, 2024

    0266012175 / 9780266012177

    • Softcover
    • Print on Demand

    Seller: Forgotten Books, London, United KingdomForgotten Books

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    Condition: New

    £ 18.40

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    Paperback. Condition: New. Print on Demand. This book explores the evolution of promotion, a vital field that has played a crucial role in shaping the world around us. The author traces the history of marketing and promotion from its humble beginnings to its current state as a complex and multifaceted discipline. The text delves into the psychological and economic forces that have influenced the development of promotional strategies, offering a rich tapestry of insights into how businesses communicate with consumers. By examining the historical context of promotion, the author provides a fresh perspective on the current promotional landscape, highlighting its strengths, weaknesses, and potential for further evolution. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.…