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21 Century Marketing Series vocational planning materials: Modern Marketing Case Course(Chinese Edition)
Published by Tsinghua University Press Pub. Date :2010-01-01, 1991
ISBN 10: 7811239884 ISBN 13: 9787811239881
Language: English
£ 50.81
Convert currency£ 11.17 shipping from China to United KingdomQuantity: 1 available
Add to basketpaperback. Condition: New. Paperback. Pages Number: 298 Language: Chinese. Publisher : Tsinghua University Press Pub. Date :2010-01-01. Modern Marketing Case Guide to meet the higher teaching of the professional marketing organization needs to write. Modern Marketing Case Guide is divided into introduction and overview of marketing. marketing environment analysis. consumer behavior. marketing research. market competition strategy. target marketing strategy. product strategy. pricing strategy. marketing channel strategy.
