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Internet Cultural and Creative E-commerce(Chinese Edition)
Published by Zhejiang Gongshang University Press, 2023
ISBN 10: 7517850326 ISBN 13: 9787517850328
Language: English
paperback. Condition: New. Language:Chinese.Paperback.Pub Date:2023-02 Pages:224 Publisher:Zhejiang Gongshang University Press Against the background of Internet and culture. this book mainly uses the basic theories of cultural and creative industries to study the internal mechanisms and elements of the relationship between digital entertainment and marketing. and on this basis explores the specific paths and methods of implementing Internet entertainment marketing; through a large number of vivid cases. it conducts a .
