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Marketing (Second Edition) institutions of higher learning in the 21st century classic textbook(Chinese Edition)
Published by Economic Management Press, 2014
ISBN 10: 7509631092 ISBN 13: 9787509631096
Language: Chinese
paperback. Condition: New. Language:Chinese.Pub Date: 2014-07-01 Pages: 467 Publisher: Economic Management Press marketing as an independent discipline in the early 20th century. with the rapid development of the market economy and corporate marketing management experience is gained. it The basic theories and constantly enrich and improve marketing methods. Entering the 21st century. Scientific and technical advances. information technology. digitization. networking and consumer personalization. brought us new opportun.
