Srinivas Vijayraghavan (6 results)
- Softcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
Contact seller4-star sellerCondition: New
£ 7.52
£ 6.50 shippingShips from United Kingdom to U.S.A.Quantity: 4 available
Condition: New. pp. 198.
- Softcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
Contact seller4-star sellerCondition: New
£ 8.36
£ 6.50 shippingShips from United Kingdom to U.S.A.Quantity: 1 available
Condition: New. pp. 328.
- Softcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
Contact seller4-star sellerCondition: New
£ 12.81
£ 2.95 shippingShips within U.S.A.Quantity: 1 available
Condition: New. pp. 328.
- Softcover
Seller: Vedams eBooks (P) Ltd, New Delhi, IndiaVedams eBooks (P) Ltd
Contact seller4-star sellerCondition: New
£ 7.43
£ 15.04 shippingShips from India to U.S.A.Quantity: 5 available
Soft cover. Condition: New. Software as a Service (SaaS) provides a subscription-based alternative to buying software that has been embraced by thousands of businesses across the world. Like every core business function, marketing also needs to embrace the SaaS way of doing things. Never has marketing found more relevance in the… full funnel of a customer s life cycle from acquisition to renewal and expansion than now. The SaaS Model is a valuable handbook that guides the reader on how to effectively market a brand in a SaaS world. The reader will learn - how marketing has adapted to the subscription-oriented nature of the SaaS world - how the classic marketing framework of segmentation, targeting and positioning followed by the 4 Ps is being transformed by data and the SaaS-based martech stack - how to map the customer life cycle in SaaS and detail how marketing plays a role in driving the freemium model - how self-service models drive enterprise momentum - how marketing plays a role in enterprise trails and deal acceleration - how marketing helps the customer success world with effective onboarding, driving usage and renewing subscriptions.
Language: English
- Softcover
Seller: Basi6 International, Irving, TX, U.S.A.Basi6 International
Contact seller5-star sellerCondition: New
£ 22.66
Free ShippingShips within U.S.A.Quantity: 5 available
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
- Softcover
- Print on Demand
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
Contact seller4-star sellerCondition: New
£ 10.20
£ 8.55 shippingShips from Germany to U.S.A.Quantity: 4 available
Condition: New. PRINT ON DEMAND pp. 328.
