Language: English
Published by Gurucool Publishing 5/1/2024, 2024
ISBN 10: 8119170024 ISBN 13: 9788119170029
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Basics of Marketing For MBA semester 1, Course code 105 Compulsory Generic Core for all MBA students. Book.
Language: English
Published by Gurucool Publishing 5/1/2024, 2024
ISBN 10: 8119170016 ISBN 13: 9788119170012
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Marketing Management For MBA semester 2, course code 201 Compulsory Generic Core Course for all MBA students. Book.
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Paperback. Condition: Brand New. 212 pages. 6.00x0.48x9.00 inches. In Stock.
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Paperback. Condition: Brand New. 266 pages. 6.00x0.60x9.00 inches. In Stock.
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Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Marketing is the science of meeting the needs of a customer by providing valuable products to customers by utilizing the expertise of the organization, at same time, to achieve organizational goals. According to The American Marketing Association: Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Marketing is changing to meet the changing world. Marketing remains the business activity that identifies an organization''s customer needs and wants, determines which target markets it can serve best and designs appropriate products, services and programmes to serve these markets. However, marketing is much more than an isolated business function - it is a philosophy that guides the entire organization. The goal of marketing is to create customer satisfaction profitably by building valued relationships with customers. The marketing people cannot accomplish this goal by themselves. They must work cJosely with other people in their company and with other organizations in their value chain, to provide superior value to customers. Thus, marketing calls upon everyone in the organization to ''think customer'' and to do all that they can to help create and deliver superior customer value and satisfaction. As Professor Stephen Burnett says: ''In a truly great marketing organization, you can''t tell who''s in the marketing department. Everyone in the organization has to make decisions based on the impact on the consumer.''.
Seller: preigu, Osnabrück, Germany
Taschenbuch. Condition: Neu. Basics of Marketing For MBA semester 1, Course code 105 Compulsory Generic Core for all MBA students | Sanjeevani Pandey (u. a.) | Taschenbuch | Englisch | 2024 | Gurucool Publishing | EAN 9788119170029 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
Seller: preigu, Osnabrück, Germany
Taschenbuch. Condition: Neu. Marketing Management For MBA semester 2, course code 201 Compulsory Generic Core Course for all MBA students | Sanjeevani Pandey (u. a.) | Taschenbuch | Englisch | 2024 | Gurucool Publishing | EAN 9788119170012 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.