Language: English
Published by Business Expert Press, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Language: English
Published by Business Expert Press, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Weird Books, Napa, CA, U.S.A.
paperback. Condition: Good. Very Good overall, light cover crease. US orders shipped via US Mail. International orders shipped via DHL. Additional postage may be required on oversize books and sets. NO prison orders.
Language: English
Published by Business Expert Press, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
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paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Language: English
Published by Business Expert Press, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: Ammareal, Morangis, France
Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2011. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2011. Ammareal gives back up to 15% of this item's net price to charity organizations.
Language: English
Published by Business Expert Press, US, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condition: New. Second Edition. In an age of self service stores, saturated markets and ever more demanding customers, the careful and science driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this second edition, the interested reader will find a variety of hands on suggestions on how to optimize the design of retail stores, including new 'design recipes' in Chapter 7, and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis á vis books written by artists, architects, and interior designers which lack a solid research foundation and academic journal articles, which are often inaccessible to the educated yet non specialized reader. In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners, and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Language: English
Published by Business Expert Press, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Business Expert Press, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Business Expert Press, US, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this book, the interested reader will find a variety of hands-on suggestions on how to optimize the design of retail stores and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis-á-vis books written by artists, architects and interior designers which lack a solid research foundation and academic journals articles, which are often inaccessible to the educated yet non-specialized reader.In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Language: English
Published by Business Expert Press, US, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Second Edition. In an age of self service stores, saturated markets and ever more demanding customers, the careful and science driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this second edition, the interested reader will find a variety of hands on suggestions on how to optimize the design of retail stores, including new 'design recipes' in Chapter 7, and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis á vis books written by artists, architects, and interior designers which lack a solid research foundation and academic journal articles, which are often inaccessible to the educated yet non specialized reader. In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners, and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Language: English
Published by Business Expert Press, US, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condition: New. In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this book, the interested reader will find a variety of hands-on suggestions on how to optimize the design of retail stores and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis-á-vis books written by artists, architects and interior designers which lack a solid research foundation and academic journals articles, which are often inaccessible to the educated yet non-specialized reader.In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Language: English
Published by Business Expert Press, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. 2015. Second. paperback. . . . . .
Language: English
Published by Business Expert Press, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. 2015. Second. paperback. . . . . . Books ship from the US and Ireland.
Language: English
Published by Business Expert Press 2011-10-06, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: Chiron Media, Wallingford, United Kingdom
£ 19.31
Quantity: Over 20 available
Add to basketPaperback. Condition: New.
Seller: medimops, Berlin, Germany
Condition: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
Language: English
Published by Business Expert Press, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Language: English
Published by Business Expert Press, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Business Expert Press, US, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.
Paperback. Condition: New. Second Edition. In an age of self service stores, saturated markets and ever more demanding customers, the careful and science driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this second edition, the interested reader will find a variety of hands on suggestions on how to optimize the design of retail stores, including new 'design recipes' in Chapter 7, and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis á vis books written by artists, architects, and interior designers which lack a solid research foundation and academic journal articles, which are often inaccessible to the educated yet non specialized reader. In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners, and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Language: English
Published by Business Expert Press, US, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.
Paperback. Condition: New. In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this book, the interested reader will find a variety of hands-on suggestions on how to optimize the design of retail stores and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis-á-vis books written by artists, architects and interior designers which lack a solid research foundation and academic journals articles, which are often inaccessible to the educated yet non-specialized reader.In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Seller: Chiron Media, Wallingford, United Kingdom
Perfect Paperback. Condition: New.
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Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
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Paperback. Condition: Brand New. 1., edition. 208 pages. German language. 9.06x6.06x0.47 inches. In Stock.
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Condition: New.
Language: English
Published by Business Expert Press, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Studibuch, Stuttgart, Germany
paperback. Condition: Sehr gut. 234 Seiten; 9781631571121.2 Gewicht in Gramm: 500.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by Business Expert Press, US, 2011
ISBN 10: 160649094X ISBN 13: 9781606490945
Seller: Rarewaves.com UK, London, United Kingdom
Paperback. Condition: New. In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this book, the interested reader will find a variety of hands-on suggestions on how to optimize the design of retail stores and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis-á-vis books written by artists, architects and interior designers which lack a solid research foundation and academic journals articles, which are often inaccessible to the educated yet non-specialized reader.In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Language: English
Published by Business Expert Press, US, 2015
ISBN 10: 1631571125 ISBN 13: 9781631571121
Seller: Rarewaves.com UK, London, United Kingdom
Paperback. Condition: New. Second Edition. In an age of self service stores, saturated markets and ever more demanding customers, the careful and science driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this second edition, the interested reader will find a variety of hands on suggestions on how to optimize the design of retail stores, including new 'design recipes' in Chapter 7, and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis á vis books written by artists, architects, and interior designers which lack a solid research foundation and academic journal articles, which are often inaccessible to the educated yet non specialized reader. In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners, and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Condition: New. Die Gestaltung des Verkaufsraums stellt sowohl im Handel als auch in Dienstleistungsbetrieben einen wesentlichen Erfolgsfaktor dar. In diesem Buch lueften die Autoren viele der Geheimnisse, wie Sie in Ihrem Geschaeft durch Massnahmen der Ladengestaltung und de.