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Malcolm Mcdonald Mike Meldrum (35 results)
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Condition: Good. Used book that is in clean, average condition without any missing pages.
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Paperback. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.15.
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Paperback. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.15.
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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.15.
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Marketing in a Nutshell : Key Concepts for Non-Specialists
Published by Elsevier Science & Technology, 2007
ISBN 10: 0750681330 ISBN 13: 9780750681339
Language: English
First Edition
Condition: Very Good. 1st Edition. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Marketing in a Nutshell : Key Concepts for Non-Specialists
Published by Elsevier Science & Technology, 2007
ISBN 10: 0750681330 ISBN 13: 9780750681339
Language: English
First Edition
Condition: Good. 1st Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Marketing in a Nutshell: Key Concepts for Non-Specialists
Published by Butterworth-Heinemann, 2007
ISBN 10: 0750681330 ISBN 13: 9780750681339
Language: English
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.01.
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paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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The Complete Marketer : 60 Essential Concepts for Marketing Excellence
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
£ 4.68
Convert currency£ 8 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketCondition: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Marketing in a Nutshell : Key Concepts for Non-Specialists
Published by Elsevier Science & Technology, 2007
ISBN 10: 0750681330 ISBN 13: 9780750681339
Language: English
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
First Edition
£ 4.68
Convert currency£ 8 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketCondition: Very Good. 1st Edition. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Softcover. Condition: Très bon. Ancien livre de bibliothèque. Edition 1995. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 1995. Ammareal gives back up to 15% of this item's net price to charity organizations.
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Marketing in a Nutshell: Key concepts for non-specialists
Published by Butterworth-Heinemann, 2007
ISBN 10: 0750681330 ISBN 13: 9780750681339
Language: English
Paperback. Condition: New. BRAND NEW, Perfect Shape, No Black Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!
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Soft cover. Condition: New. ISBN:9780749466763.
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Condition: As New. Unread book in perfect condition.
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Condition: New.
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Paperback. Condition: New. What is 'the marketing mix'? Is marketing a concept, function or process? How do you construct a good SWOT analysis? What are the strategic marketing benefits of key account management? The Complete Marketer is a solid introduction to the marketing discipline, which is broken down into easily digestible chapters on topics such as digital marketing, understanding consumers, understanding markets, market audits, segmentation, sales forecasting, mobile marketing, advertising and PR, and managing a sales team. It features clear diagrams and definitions throughout to make concepts easy to understand.Malcolm McDonald and Mike Meldrum have simplified the discipline of marketing by translating jargon and creating an encyclopedia of marketing terms, concepts and fundamentals. It applies the authors' marketing expertise to every aspect of the marketing mix, making The Complete Marketer an invaluable resource for general managers, non-qualified marketers and students studying marketing as part of a broader degree.
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Condition: New.
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Condition: New. SUPER FAST SHIPPING.
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Marketing in Manageable Bites for Busy Managers and Overworked Students
Published by Macmillan, Great Britain, 2000
ISBN 10: 0333764439 ISBN 13: 9780333764435
Language: English
Seller: The London Bookworm, East Sussex, United Kingdom
Seller rating 5 out of 5 stars
£ 7.20
Convert currency£ 24 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketSoft cover. Condition: Very Good. 2nd Edition. Paperback. Couple of creases to corner front cover. The book offers concise, stand-alone, summaries of marketing principles, concepts, tools and techniques. it is an efficient reference and refresher tool for all busy managers and a valuable revision aid for students approaching examinations or undertaking major marketing projects. it is also an excellent companion to all executive courses in marketing. This book covers over 50 fundamental marketing topics, each presented as a discrete discussion of the key issues involved. Topics are thoroughly cross-referenced for quick and easy navigation through the texts.294 pp. (We carry a wide selection of titles in The Arts, Theology, History, Politics, Social and Physical Sciences. academic and scholarly books and Modern First Editions ,and all types of Academic Literature.).
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Condition: New. pp. 336.
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£ 30.87
Convert currency£ 6.50 shipping from United Kingdom to U.S.A.Quantity: 3 available
Add to basketCondition: New. pp. 336.
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Key Marketing Concepts (Macmillan business)
Published by Palgrave Macmillan 01.11.1995., 1995
ISBN 10: 0333645634 ISBN 13: 9780333645635
Language: English
£ 17.64
Convert currency£ 20.78 shipping from Germany to U.S.A.Quantity: 1 available
Add to basketCondition: Gut. 320 Seiten ex Library Book aus einer wissenschafltichen Bibliothek Sprache: Englisch Gewicht in Gramm: 469 23,2 x 15,6 x 2,4 cm, Taschenbuch.
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The Complete Marketer
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Seller rating 5 out of 5 stars
£ 39.49
Convert currencyFree shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketPaperback. Condition: New. What is 'the marketing mix'? Is marketing a concept, function or process? How do you construct a good SWOT analysis? What are the strategic marketing benefits of key account management? The Complete Marketer is a solid introduction to the marketing discipline, which is broken down into easily digestible chapters on topics such as digital marketing, understanding consumers, understanding markets, market audits, segmentation, sales forecasting, mobile marketing, advertising and PR, and managing a sales team. It features clear diagrams and definitions throughout to make concepts easy to understand.Malcolm McDonald and Mike Meldrum have simplified the discipline of marketing by translating jargon and creating an encyclopedia of marketing terms, concepts and fundamentals. It applies the authors' marketing expertise to every aspect of the marketing mix, making The Complete Marketer an invaluable resource for general managers, non-qualified marketers and students studying marketing as part of a broader degree.
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Complete Marketer : 60 Essential Concepts for Marketing Excellence
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
£ 25.22
Convert currency£ 15 shipping from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New.
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The Complete Marketer: 60 Essential Concepts for Marketing Excellence
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
£ 29.13
Convert currency£ 11.98 shipping from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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The Complete Marketer: 60 Essential Concepts for Marketing Excellence
Published by Kogan Page 2013-05-03, 2013
ISBN 10: 0749466766 ISBN 13: 9780749466763
Language: English
£ 26.11
Convert currency£ 15.49 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketPaperback. Condition: New.
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Complete Marketer : 60 Essential Concepts for Marketing Excellence
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
£ 27.30
Convert currency£ 15 shipping from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: As New. Unread book in perfect condition.
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£ 39.41
Convert currency£ 25 shipping from United Kingdom to U.S.A.Quantity: 2 available
Add to basketPaperback. Condition: Brand New. 322 pages. 9.25x6.25x1.00 inches. In Stock.
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Paperback. Condition: New. What is 'the marketing mix'? Is marketing a concept, function or process? How do you construct a good SWOT analysis? What are the strategic marketing benefits of key account management? The Complete Marketer is a solid introduction to the marketing discipline, which is broken down into easily digestible chapters on topics such as digital marketing, understanding consumers, understanding markets, market audits, segmentation, sales forecasting, mobile marketing, advertising and PR, and managing a sales team. It features clear diagrams and definitions throughout to make concepts easy to understand.Malcolm McDonald and Mike Meldrum have simplified the discipline of marketing by translating jargon and creating an encyclopedia of marketing terms, concepts and fundamentals. It applies the authors' marketing expertise to every aspect of the marketing mix, making The Complete Marketer an invaluable resource for general managers, non-qualified marketers and students studying marketing as part of a broader degree.
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Marketing in a Nutshell: Key Concepts for Non-specialists
Published by Butterworth-Heinemann, 2007
ISBN 10: 0750681330 ISBN 13: 9780750681339
Language: English
£ 42.47
Convert currency£ 25 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketPaperback. Condition: Brand New. illustrated edition. 320 pages. 9.00x6.25x0.75 inches. In Stock.
