Hobson Henry Abrams (1 results)
Author:
More imagesLanguage: English
Published by Hulton Press, London, 1950
- Hardcover
- First Edition
Seller: The Bookmonger, Nottingham, United KingdomThe Bookmonger
Contact seller5-star sellerCondition: Used - Very good
£ 10.00
£ 14.00 shippingShips from United Kingdom to U.S.A.Quantity: 1 available
Hardcover. Condition: Very Good. 1st Edition. An early example of systematic marketing analysis. As the title page describes, "An analysis for advertisers of the readers.[of various newspapers and magazines]. by sex, age and social class". Large format, 34 x 46 cm, 56 pages. Ex library with labels/stamps to endpaper and title pa…ge only, otherwise very good condition in original decorated boards with ring-bound spine. Letter from publishers loosely laid in.