Gillian Wilson

Gillian Wilson is a Professor of Sustainable Marketing at IE University in Spain and a consultant specialising in sustainable marketing and communications. She has more than 25 years of international experience spanning multinational companies, agencies, consultancy and academia. Her early career included trade and marketing roles with companies including Kellogg’s, Scottish & Newcastle (now part of Heineken) and NH Hotels. Combining academic insight with extensive practical experience, she focuses on how brands and organisations can integrate sustainability into marketing strategy, decision-making and communications in ways that are both credible and commercially relevant.