Daniel Rock

Daniel Rock is a Chief Revenue Officer who has led revenue and sales teams for over twenty years. He came to selling the wrong way round, out of a career in IT support and management, when he realised he enjoyed fixing the business problem far more than the technical one. Since then he has sold across telco and IT services, recruitment, tax, and software, and has built and led teams in New Zealand, Australia, the United Kingdom, and the United States.

His first book, Curiosity: How to Be Human When Selling in the Age of AI, makes an unfashionable case: the best salespeople have never been the slickest talkers. They are the most curious and the most honest people in the room. Now that AI can handle the research, the notes, and the busywork, that human craft is the only advantage left.

English by birth, Daniel spent twenty-three years in New Zealand before moving to Birmingham, Alabama. He has been writing about the craft of selling since 2011.

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