Gordon S. Linoff
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Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management
Berry, Michael J.; Linoff, Gordon S.
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Data Analysis Using SQL and Excel, 2nd Edition
Linoff, Gordon S.
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Mining the Web: Transforming Customer Data into Customer Value
S. Linoff, Gordon
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Mastering Data Mining w/WS: The Art and Science of Customer Relationship Management
Berry, Michael J. A.
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