Matt Jones

About the Author

Matt Jones is an entrepreneur, real estate broker, and author with more than 24 years of experience in the real estate industry. Since becoming a licensed North Carolina broker in 2002, he has written more than a dozen books and hundreds of articles on real estate marketing, lead generation, brokerage operations, business development, and entrepreneurship.

A pioneer in online lead generation, CRM systems, and virtual brokerage models, Matt developed and implemented technologies and business systems that helped shape modern real estate marketing. His work and ideas have been featured by CNN, Radio America, and numerous real estate trade publications.

In his first year as a real estate agent, Matt listed 114 homes — one living room at a time. He later built that solo practice into a large multi-office brokerage while simultaneously growing a national real estate technology company serving agents throughout the United States and abroad.

Matt's business experience extends well beyond real estate. Before entering the industry, he worked as a turnaround specialist, acquiring failed automotive franchise locations, restoring them to profitability, and reselling them.

After retiring from real estate and technology, he founded a specialty bicycle retail company that grew to four locations, two of which earned recognition as America's Best Bike Shops within their first two years of operation.

Now retired, Matt continues to write while splitting his time between his homes in the United States and Nicaragua.