Bill Sherman is the lead author of The Thought Leadership Handbook, COO of Thought Leadership Leverage, and the co-host of the Leveraging Thought Leadership podcast. He knows why some ideas spread and others stall.
Ideas can't speak for themselves. You can. That's the work of thought leadership, and expertise in your field doesn't make you effective at it.
Bill Sherman has spent twenty years behind the curtain, turning ideas into impact for first-time speakers, NYT bestselling authors, and Fortune 500 executives.
The Thought Leadership Handbook opens the playbook that lived behind a consulting paywall. You get the frameworks and tools Bill uses every day with clients.
You'll hear stories drawn from 700+ podcast conversations that explore how people stumbled into thought leadership, what challenged them, and what keeps them going. You'll learn what it actually takes to lead with ideas.
Bill Sherman lives in Las Vegas, Nevada.