Avy Pruthi is a visual storyteller, designer, and creative leader who believes that creativity, affirmations, and design can bring comfort and joy to everyday life. After more than fifteen years working with corporates and global branding agencies, he founded his own creative studio, AVY®, to pursue his passion for storytelling and meaningful design.
The inspiration for his first book, Big Bellies, Big Love, came after heartfelt conversations with friends and a client who experienced a tragic loss. Wanting to make a difference, Avy created a visual journey book that celebrates motherhood, uplifts women with gentle affirmations, and honors every story, every body, and every belly.
Backed by his agency, he is on a mission to publish more books that heal, inspire, and spread love through storytelling and design. For Avy, success is simple: if his work brings light to even one reader’s eyes, it has fulfilled its purpose.