Dr. Cristián Bravo is Professor and the Canada Research Chair in Banking and Insurance Analytics at Western University, Canada, where he also serves as the Director of the Banking Analytics Lab. His research lies at the intersection of data science, analytics, and credit risk, researching how techniques such as multimodal deep learning, social network analysis, and causal inference can be used to understand relations between consumers and financial institutions. He has over 75 academic works in high-impact journals and conferences in operational research, finance, and computer science. He is the co-author of the book “Profit Driven Business Analytics”, which has sold over 6,000 copies to date, and the forthcoming book “Deep Learning in Banking”, to be published by Wiley. Dr. Bravo has been quoted by The Wall Street Journal, WIRED, RFE (France), CTV, The Toronto Star, The Globe and Mail, and Global News. He is also a regular panelist at CBC News’ Weekend Business Panel where he discusses the latest news in Banking, Finance and Artificial Intelligence. He can be reached via LinkedIn, by Bluesky, or through his lab’s website.