Douglas E Sheridan has over four decades creating performance Athletic shoes as a designer, developer, manufacturer and served in Board Member and Board Advisory roles. He has been involved in startups, and worked on the original creation, launch of adidas Equipment in the 1990's.
He has worked, advised or made products for various brands, such as adidas, Puma, Converse, Ferre, Craft, Municipal, Inov8,
Seibel, native shoes, Bata, Hettas, Benetton, Etnies and others. He has created patents and worked open advanced technical products.
This is his first book, and it fits with his philosophy of "Helping Others Be Successful" (H.O.B.S).
He is a Canadian, has four daughters and has lived around the world, all thanks to the shoe business.. time for a give back!