Dina Shapiro is a Change Management and Marketing author and Fortune 500 consultant and speaker.
She founded Yorkville Consulting, a woman-owned business, which has won over 35 industry awards. Unlike traditional approaches to change management, she focuses on unique challenges that marketers face as they navigate internal transformations.
Her trailblazer book, Change Management for Marketers: Internal Transformations Made Easy, is for marketers in need of change management for transformations. It ranked #5 in Amazon’s Hot New Releases.
A previous senior vice president for Fortune 125 companies Citibank and Alcoa, and ad agencies BBDO and JWT, she led marketing, change management, and training.
Her LinkedIn video courses have been viewed, liked, and shared by thousands of people globally.
She is an Adjunct Assistant Professor in the NYU MS in Integrated Marketing program.
Dina holds an MBA from Boston University Questrom School of Business, and a BA in Economics from George Washington University.