Amber Avines

Amber Avines is a Certified High Performance Coach, Elite Neuroencoding Specialist, public speaker, and former television anchor and reporter. She works primarily with professional women in mid to high-level managerial roles who have tried to harness personal and professional success by saying yes, so they can find relief and get to that next level by saying no.

As a former broadcast journalist and communications leader for nonprofits and businesses like the Los Angeles Times, Amber was always known for her curiosity. She honed that skill to find the story behind the story and unearth the facts that others overlooked. As a coach, Amber taps into that same skill to help her clients dig deep to solve their challenges and find the answers within.

Amber devoted herself to personal development after her mom passed away. She attended 22 Tony Robbins events in 18 months, joining his elite Platinum Partnership full-immersion program. She studied coaching under Tony Robbins, Joseph McClendon III, Brendon Burchard, and Eben Pagan so she could employ varied techniques to help her clients get the results they desire.

Amber is proud to be Barbara’s daughter, Concetta’s granddaughter, and Bunny’s niece.