Liz Atkin

👋 Hello from the fresh ‘n’ breezy coast of the North East of England, and my little seaside hometown of Redcar (yes, the one famous for its lemon tops🍦)

As well as being the author of Refreshing Comms, I’m co-director of Blonde Creative.co.uk - a brand strategy and copywriting studio where we bring brands to life. Plus I’m the very happy and lucky grandma of two lovely, lively little boys.

I’ve spent my career using the power of words to positively influence people and inspire action.

From being a CEO myself, then moving on to spend 10 years in business improvement within the manufacturing industry, I’ve had first-hand insight into the way that internal communication can make or break a business.

Now I’m helping organisations of all types engage with their target audiences - external and internal - through strategic positioning, powerful narrative and authentic messaging.

Happy reading!