Christy Jaynes is a civic strategist, leadership coach, and the founder of Electa, a modern branding agency that helps women in down-ballot races build powerful, authentic campaigns. For over two decades, Christy has guided women at pivotal moments in life and leadership—helping them clarify their goals, step into their power, and make a meaningful impact in their communities.
A passionate educator and advocate, Christy has spent the last several years writing training materials and coaching programs for women candidates and civic leaders. Her work centers on the belief that when more women step forward to lead—especially at the local and state levels—everyone benefits.
In 2025, Christy made her solo book debut with From The Ground Up, a clarion call and practical roadmap for women who are tired of the status quo and ready to become part of the solution. Equal parts encouragement and strategic guide, the book invites readers to reimagine power, reclaim leadership as care, and say yes to their own potential.
Also an entrepreneur, artist, and mother, Christy brings a rare blend of bold truth-telling, personal warmth, and creative vision to everything she does. Whether through coaching, publishing, or political training, she is deeply committed to building a future where women's voices are at the center of decision-making—because democracy works better when everyone is at the table.
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Show Your Work: Successful Women Share the Bumpy Roads to Their Biggest Wins
Ross, Andrea; Koeter, Kristi; Maldonado, Diana; Jaynes, Christy; Hays, Meg; Zike, Natasha; Davis, Betsy; Meyer, Carol;...
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Woo-Woo: True Stories of Magic, Miracles & Infinite Possibilities
McCann-Tilton, Melissa; Albertson, Jo; Jaynes, Christy; Savage, Michelle; Cox, Deanna; Kriss, Michelle; Drapeau, Shay...
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