James Pattinson is an award-winning entrepreneur who conceptualised [Re]Start just before the COVID-19 pandemic. James’ work has long been founded on principles of access and inclusion; from mentoring young people while a Global Brand Manager at P&G in Geneva to co-founding creative consultancy Reluctantly Brave in London, where he trained over 170 people16-24 years old to consult for senior leaders at world-class brands. [Re]Start: It’s Never Too Late has followed suit: it's been co-written by young creatives UAL graduate Latreya Nelson, Cornish illustrator and Falmouth graduate Julia Cockherham and Bristolian comic artist and illustrator Eddy Nicholls. James studied at Oxford and Cambridge and currently lives in London.