Jennifer Hood

Jennifer Hood is a mildly tortured artist and co-founder of Hoodzpah, a brand identity and type design studio out of Southern California. Thanks to help from peers, mentors and the glory of the internet, they fine-tuned their business, eventually working with countless incredible small businesses as well as clients like 20th Century Studios, Disney, SeatGeek, The Los Angeles Lakers, Beyond Meat, Red Bull, and Target. After teaching professional practices at Laguna College of Art and Design, Jen and co-founder Amy wrote "Freelance, and Business, and Stuff: a Guide for Creatives" to help other creatives work for themselves. They talk about entrepreneurship and branding at conferences like Adobe Max, Brand New, HOW Design, and Dribbble Hangtime. In her free time Jen likes to feast on the bounty that is modern television streaming, and Google the actual heights of celebrities.