Paul Ammann
Paul Ammann is consultant at Ammann Business Consulting. He was head of the research area "International Management" at the Bern University of Applied Sciences and he is author of several publications. He has extensive experience in the field of industrial goods marketing as Head of Global Business Development of an ABB Business Unit.
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Fallstudien zum Marketing
Werner Pepels (Herausgegeben Von); Paul Ammann; Ebru Broda; Günter Buerke; Willi Diez; Kai-Michael Griese; Ute Gündling
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Marktsegmentierung für Industriegütermärkte: Marktsegmente bilden, auswählen und bearbeiten in Business-to-Business-Märkten (essentials)
Ammann, Paul
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Business Success in the Gulf Region: How Exporters Can Navigate the Transformation in Saudi Arabia and the Gulf States
Ammann, Paul; Drißner, Gerald
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Erfolgreiche Geschäfte in der Golfregion: Wie Exporteure mit dem Wandel in Saudi-Arabien und den Golfstaaten umgehen können
Ammann, Paul; Drißner, Gerald
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E-Business im B2B Vertrieb: Eine Untersuchung über den Einsatz von Online-Informationen, E-Learning, Konfiguratoren, Online Collaboration und Web 2.0-Anwendungen im B2B Vertrieb
Ammann, Paul
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E-Business-Anwendungen in der Betriebswirtschaft
Pepels, Werner
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International Leadership: Effecting Success Across Borders in a Boundaryless World
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