Tess McCabe

Tess McCabe has been working in graphic design, brand management and marketing for most of this century. With both sides of the brain working in harmony, she has the uncanny ability to recognise how to use knowledge and processes to work creatively smarter, not harder, and is always curious to learn new strategies and hacks. Having run her own graphic design consultancy since the early 2000s — as well as a homewares brand, a podcast, a publishing house and non-profit organisation at various times — she has encountered from both sides the joys and challenges solo operators and bootstrapping businesses face when trying to ‘do it all’. Sharing her own strategies for a calm self-employed life, as well as those she has gleaned from others in the field, is her passion.